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Kangaroo Rewards vs Open Loyalty: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Kangaroo Rewards vs. Open Loyalty is based on a specific set of business needs and context. The comparison uses 1825 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Kangaroo Rewards and Open Loyalty

Kangaroo Rewards, Open Loyalty, Marsello, RepeatRewards, etc., belong to a category of solutions that help Customer Loyalty Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Kangaroo Rewards covers Loyalty Management, Engagement Management, Campaign Management with Text SMS, White Labeling, etc.

Open Loyalty focuses on Loyalty Management, Sales Incentive Management, Campaign Management, Market Research, etc.

"It feels like Kangaroo was designed specifically for our business needs. Almost 100% of our customers adopted our rewards program and this was possible because of its simplicity and efficiency. We love it! " - Alti Mae

"At ScanTrust, we decided to use Open Loyalty because of an Open Source architecture, a rich set of loyalty features available out of the box, great technical, and development support in our projects. " - Nathan Anderson

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Kangaroo Rewards

Focus area

Kangaroo Rewards is better than Open Loyalty for

Software Failure Risk

  • low

logo Open Loyalty

Focus area

Software Failure Risk

  • medium

About

Loyalty and Marketing Platform that motivates to increase sales and drive traffic

Loyalty program software for building loyalty solutions for any eCommerce business.

Age

2009

Financials

PRIVATE

SERIES A

Business Need

Total Processes
(we found evidences for)

52

15

Total Goals
(we found evidences for)

12

5

Top Processes

Evidences indicate better relative satisfaction


customise loyalty program

identify target customers

create engagement based loyalty


engagement management

engaging and following up


campaign management

campaign monitoring



customer feedback management

measuring customer satisfaction


social media management

scheduling post to social media


training & onboarding


lifetime value management



communication management

sending & publishing communications




rating and review management



generation of new leads


personalized marketing


redemption management


contact list management


referral management


helpdesk management


performance management



segmentation and targeting


sales document management


relationship management


products & pricelist management



account management


membership management



sales incentive management



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve brand engagement

  • Improve ROI

  • Increase customer life time value

  • Build brand awareness

  • Enter new markets internationally or locally

  • Launch new products

  • Improve consistency

  • Increase average basket value

  • Improve digital and social presence

  • See 9 more
  • Enhance customer relationships

  • Acquire customers

  • Enter new markets internationally or locally

  • Build brand awareness

  • Scale best practices

  • See 2 more

Top Channels

Channels Used

  • offline

  • mobile

  • user generated content

  • blogs

  • mobile app

  • website

  • See 3 more
  • offline

  • mobile

  • user generated content

  • blogs

  • mobile app

  • website

  • See 3 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

low

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No Data

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Business Setting