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Lob Print & Mail vs RD Station: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lob Print & Mail vs. RD Station is based on a specific set of business needs and context. The comparison uses 1743 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and RD Station

Lob Print & Mail, RD Station, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

RD Station focuses on Digital Marketing, Generation Of New Leads with Website, Inbound Marketing, Social Media Management with Social Media, etc.

"Lob gives us a capability to do it in a way that makes sense. " - Laura Costello

"With RD Station Marketing’s Lead Scoring we’ve been able to improve our qualification of prospects and opportunities. " - Oscar Briz

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Lob Print & Mail is better than RD Station for

Software Failure Risk

  • low

logo RD Station

Focus area

RD Station is better than Lob Print & Mail for

Software Failure Risk

  • medium

About

Automated Direct Mail Platform to Program and control direct mail just like email

A Complete Marketing Automation Platform to Build a Real Growth Machine

Age

2013

Financials

SERIES B

SERIES D

Business Need

Total Processes
(we found evidences for)

49

48

Total Goals
(we found evidences for)

13

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program


generation of new leads



lead qualification

lead qualification: technographic

lead qualification: behavioural


communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting






competitive intelligence







social media marketing



helpdesk management



content management


creating contact list


contact list management

creating contact list




Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Improve efficiency

  • Improve internal communications

  • Improve ROI

  • See 6 more

Top Channels

Channels Used

  • website

  • social media

  • e-mail

  • LinkedIn

  • Facebook

  • Twitter

  • phone calls

  • mobile

  • mobile app

  • video

  • user generated content

  • blogs

  • See 9 more
  • website

  • social media

  • e-mail

  • LinkedIn

  • Facebook

  • Twitter

  • phone calls

  • mobile

  • mobile app

  • video

  • user generated content

  • blogs

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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No Data

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting