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RD Station vs Actito: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of RD Station vs. Actito is based on a specific set of business needs and context. The comparison uses 1194 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing RD Station and Actito

RD Station, Actito, itracMarketer Platform, Net-results Marketing Automation, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

RD Station covers Digital Marketing, Generation Of New Leads with Website, Inbound Marketing, Social Media Management with Social Media, etc.

Actito focuses on Campaign Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Loyalty Management, etc.

"We were no longer the Internet guys who built the web portal and fixed the printer. Suddenly we became a key part of Endeavor. " - Rodrigo Grecco

"Actito has allowed us to improve the efficiency and productivity of our teams, as well as increase the commitment of our readers and our ROI. " - Gaelle Mauroit

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo RD Station

Focus area

RD Station is better than Actito for

Software Failure Risk

  • medium

logo Actito

Focus area

Software Failure Risk

  • medium

About

A Complete Marketing Automation Platform to Build a Real Growth Machine

Agile Marketing Automation Platform for customer engagement

Financials

SERIES D

SEED

Business Need

Total Processes
(we found evidences for)

48

36

Total Goals
(we found evidences for)

9

10

Top Processes

Evidences indicate better relative satisfaction


generation of new leads




social media management

engaging on social media

scheduling post to social media


communication management

sending & publishing communications

tracking & monitoring communications



social media marketing




engagement management

engaging and following up


helpdesk management




lead qualification

lead qualification: behavioural


products & pricelist management


content management


campaign management


contact list management

creating contact list



sales document management


workflow management


training & onboarding





competitive intelligence


conversion management



customer feedback management


segmentation and targeting


identify target customers


customise loyalty program


loyalty management

identify target customers

customise loyalty program



personalized marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Improve efficiency

  • Improve internal communications

  • Improve ROI

  • See 6 more
  • Acquire customers

  • Enhance customer relationships

  • Improve ROI

  • Improve internal communications

  • Increase sales & revenue

  • Improve digital and social presence

  • Improve efficiency

  • Enter new markets internationally or locally

  • Scale best practices

  • Increase customer life time value

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more
  • e-mail

  • newsletter

  • mobile

  • text SMS

  • website

  • phone calls

  • offline

  • mass media

  • television

  • video

  • omnichannel

  • print media

  • magazine

  • See 10 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

No Data

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting