cuspera logo CUSPERA

Compare Marigold Engage vs OutboundEngine

Comparison Summary

For Marigold Engage vs OutboundEngine comparison, Our AI algorithm looked at 5964 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Marigold Engage and OutboundEngine to solve their respective business needs.

Pros and cons of Marigold Engage and OutboundEngine

Marigold Engage is more suited to businesses that require Engagement Management with E-Mail and Communication Management with E-Mail where as OutboundEngine is focused towards Social Media Management with Social Media and Engagement Management with Social Media .

Both Marigold Engage and OutboundEngine are Marketing Automation software, peers recommend Marigold Engage for personalized marketing where as OutboundEngine is more known for engaging on social media and social media marketing .

logo Marigold Engage

Focus area

Marigold Engage is better than OutboundEngine for

Software Failure Risk

  • medium

logo OutboundEngine

Focus area

OutboundEngine is better than Marigold Engage for

Software Failure Risk

  • low

About

Create more meaningful relationships with every interaction

Marketing Automation platform to target new customers, build loyalty and close more business

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

69

77

Total Goals
(we found evidences for)

16

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign monitoring

campaign analytics


personalized marketing



lifetime value management


segmentation and targeting



loyalty management

identify target customers

customise loyalty program


training & onboarding


workflow management



competitive intelligence


social media management

social media analytics

scheduling post to social media


helpdesk management


touchpoint management





conversion management


products & pricelist management


lead qualification

lead qualification: technographic


channel management


sales document management

contract management


sales call management


discount management


promotion management





customer feedback management


advocacy management


business development



referral management



generation of new leads


contact list management


rating and review management


social media marketing





knowledge management



conference call management


customer case management



outbound marketing


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more
  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Improve consistency

  • Improve internal communications

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • newsletter

  • website

  • Facebook

  • mobile

  • phone calls

  • Instagram

  • offline

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • point of sale

  • promotions

  • Twitter

  • Facebook page

  • chat

  • print media

  • on premises

  • review sites

  • mass media

  • television

  • magazine

  • newspaper

  • events

  • trade shows

  • coupons

  • Yelp

  • text SMS

  • Facebook at work

  • video

  • See 29 more
  • social media

  • e-mail

  • newsletter

  • website

  • Facebook

  • mobile

  • phone calls

  • Instagram

  • offline

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • point of sale

  • promotions

  • Twitter

  • Facebook page

  • chat

  • print media

  • on premises

  • review sites

  • mass media

  • television

  • magazine

  • newspaper

  • events

  • trade shows

  • coupons

  • Yelp

  • text SMS

  • Facebook at work

  • video

  • See 29 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Business Setting