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Salesforce Sales Cloud Einstein vs Apollo.io platform: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Sales Cloud Einstein vs. Apollo.io platform is based on a specific set of business needs and context. The comparison uses 1562 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Sales Cloud Einstein and Apollo.io platform

Salesforce Sales Cloud Einstein, and Apollo.io platform belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Sales Cloud Einstein covers Engagement Management with Chat, Forecasting, Communication Management with Social Media, Social Media Marketing with Social Media, etc.

Apollo.io platform focuses on Engagement Management with E-Mail, Generation Of New Leads with E-Mail, Communication Management with E-Mail, Workflow Management, etc.

"For adidas, the most important store in the world is our dot-com site. Period. And Salesforce is an important partner in executing on it. " - KASPER R RSTED

"We are incredibly thankful for Apollo. We've solved the biggest problem for every business, the lead problem. We are now constrained by sales time and don't lack interested prospects " - Michael Transon

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Sales Cloud Einstein

Focus area

Software Failure Risk

  • medium

logo Apollo.io platform

Focus area

Software Failure Risk

  • medium

About

Analyses CRM data to learn what separates deals won from deals lost, highlights top leads and next steps to close increasing sales and customer engagement.

Increase Sales engagement through automated emails and measurable touch points to reliably set up meetings with prospects and customers

Age

1999

Financials

IPO

SERIES A

Business Need

Total Processes
(we found evidences for)

47

68

Total Goals
(we found evidences for)

9

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



communication management

sending & publishing communications

tracking & monitoring communications


customer feedback management

measuring customer satisfaction


social media marketing



generation of new leads


social media management


products & pricelist management




contact list management


rating and review management


business development


content management


campaign management


conversion management



sales document management

contract management


helpdesk management


workflow management



training & onboarding



relationship management


lead qualification



call transcription



meeting management


sales call management

call transcription

meeting management


account management





competitive intelligence


outbound marketing


billing and invoice management


segmentation and targeting



identify target customers


loyalty management

identify target customers





Top Goals

Goals Achieved

  • Acquire customers

  • Scale best practices

  • Enhance customer relationships

  • Grow market share

  • Increase sales & revenue

  • Improve digital and social presence

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • See 6 more
  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve brand engagement

  • Improve digital and social presence

  • Reduce bounce

  • Shorten ramp up time

  • Launch new products

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • LinkedIn

  • mobile

  • mobile app

  • website

  • offline

  • on premises

  • promotions

  • display advertisement

  • Facebook

  • user generated content

  • blogs

  • See 11 more
  • e-mail

  • phone calls

  • social media

  • LinkedIn

  • mobile

  • mobile app

  • website

  • offline

  • on premises

  • promotions

  • display advertisement

  • Facebook

  • user generated content

  • blogs

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting