cuspera logo CUSPERA

Salesloft vs MassMailer: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesloft vs. MassMailer is based on a specific set of business needs and context. The comparison uses 18503 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesloft and MassMailer

Salesloft, MassMailer, Outreach, Vanillasoft Inside Sales CRM, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesloft covers Engagement Management with E-Mail, Communication Management with E-Mail, Sales Call Management with Phone Calls, Coaching with Phone Calls, etc.

MassMailer focuses on Communication Management with E-Mail, Engagement Management with E-Mail, White Labeling with E-Mail, Drip Marketing with E-Mail, etc.

"Our partnership with SalesLoft has been a great success. Not only do we get to work with their incredible team and customers every day, but SalesLoft provides us with the market-leading sales engagement platform we need to help our customers execute... the Buyer Engagement Strategies we put into market. Together, the InStereo and SalesLoft partnership creates a win for our business and a win for our customers! " - Adam Post

"Good app at a GREAT price point, I like the ease of use and integration with my Salesforce org. We are able to overcome the Salesforce limits. " - Steve lannuzzo

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesloft

Focus area

Salesloft is better than MassMailer for

Software Failure Risk

  • medium

logo MassMailer

Focus area

MassMailer is better than Salesloft for

Software Failure Risk

  • medium

About

Sales Engagement platform for creating better buying experiences and closing more revenue.

Mass Email solution enabling sales and customer engagement through simplified email marketing and sales campaigns

Age

2011

Financials

SERIES D

NA

Business Need

Total Processes
(we found evidences for)

118

16

Total Goals
(we found evidences for)

19

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging with scheduling & cadence

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications


sales call management

call transcription

meeting management

objection handling



training & onboarding




workflow management


generation of new leads


business development


contact list management

creating contact list


social media management

social media analytics

engaging on social media

managing social media account

monitoring social media



helpdesk management




campaign management

campaign monitoring

campaign analytics


talk track creation


account management


conversion management


content management


sales document management

contract management

proposal & quote management


lead qualification

lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural

lead qualification: firmographic


pipeline management


opportunity management


customer feedback management

measuring customer satisfaction




loyalty management

identify target customers



promotion management


discount management



sales review & feedback


knowledge management


competitive intelligence



performance management



products & pricelist management




follower management


outbound marketing



segmentation and targeting


lifetime value management


rating and review management



community building


trade show marketing



sales quota management


personalized marketing


relationship management



conference call management






revenue cycle management



customer case management


database marketing





subscription management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve efficiency

  • Shorten ramp up time

  • Improve internal communications

  • Build brand awareness

  • Launch new products

  • Grow market share

  • Improve visibility

  • Improve consistency

  • Improve stakeholder relations

  • Improve brand engagement

  • Manage risk

  • Improve navigation

  • See 16 more
  • Increase sales & revenue

  • Enhance customer relationships

  • Reduce bounce

  • Improve efficiency

  • Acquire customers

  • Improve internal communications

  • Build brand awareness

  • Scale best practices

  • Improve ROI

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • mobile

  • video

  • social media

  • LinkedIn

  • See 3 more
  • e-mail

  • promotions

  • mobile

  • video

  • social media

  • LinkedIn

  • See 3 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Business Setting