cuspera logo CUSPERA
Search Your Reports For Vendors
Your Reports For Vendors

Selligent Marketing Cloud vs RD Station: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Selligent Marketing Cloud low Failure Risk for RD Station medium
Know More

Comparison Summary

This comparison report of Selligent Marketing Cloud vs. RD Station is based on a specific set of business needs and context. The comparison uses 2035 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Selligent Marketing Cloud and RD Station

Selligent Marketing Cloud, RD Station, Cordial Platform, Oracle Responsys, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Selligent Marketing Cloud covers Digital Marketing with Mobile, Engagement Management with E-Mail, Campaign Management with E-Mail, Competitive Intelligence with E-Mail, etc.

RD Station focuses on Digital Marketing, Generation Of New Leads with Website, Inbound Marketing, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Selligent Marketing Cloud

Focus area

Selligent Marketing Cloud is better than RD Station for

Software Failure Risk

  • low

logo RD Station

Focus area

RD Station is better than Selligent Marketing Cloud for

Software Failure Risk

  • medium

About

Marketing Automation to engage customers across all critical channels.

A Complete Marketing Automation Platform to Build a Real Growth Machine

Age

1988

Financials

M&A

SERIES D

Business Need

Total Processes
(we found evidences for)

58

48

Total Goals
(we found evidences for)

12

9

Top Processes

Evidences indicate better relative satisfaction

digital marketing

Read Reviews (105)

Read Reviews (33)

engagement management

Read Reviews (57)

Read Reviews (12)

engaging and following up

Read Reviews (45)

Read Reviews (12)

campaign management

Read Reviews (49)

Read Reviews (3)

campaign analytics

Read Reviews (8)

Read Reviews (0)

competitive intelligence

Read Reviews (37)

Read Reviews (2)

workflow management

Read Reviews (36)

Read Reviews (2)

communication management

Read Reviews (35)

Read Reviews (25)

sending & publishing communications

Read Reviews (31)

Read Reviews (19)

tracking & monitoring communications

Read Reviews (1)

Read Reviews (4)

personalized marketing

Read Reviews (31)

Read Reviews (0)

segmentation and targeting

Read Reviews (20)

Read Reviews (0)

social media management

Read Reviews (12)

Read Reviews (28)

social media analytics

Read Reviews (12)

Read Reviews (0)

generation of new leads

Read Reviews (10)

Read Reviews (33)

loyalty management

Read Reviews (9)

Read Reviews (0)

identify target customers

Read Reviews (2)

Read Reviews (0)

relationship marketing

Read Reviews (7)

Read Reviews (0)

international marketing

Read Reviews (6)

Read Reviews (0)

content management

Read Reviews (5)

Read Reviews (4)

content publishing

Read Reviews (2)

Read Reviews (0)

touchpoint management

Read Reviews (5)

Read Reviews (0)

channel management

Read Reviews (5)

Read Reviews (0)

conversion management

Read Reviews (4)

Read Reviews (1)

training & onboarding

Read Reviews (4)

Read Reviews (2)

relationship management

Read Reviews (4)

Read Reviews (1)

lead qualification

Read Reviews (4)

Read Reviews (4)

lead qualification: technographic

Read Reviews (3)

Read Reviews (0)

lifetime value management

Read Reviews (2)

Read Reviews (0)

customer feedback management

Read Reviews (2)

Read Reviews (0)

measuring customer satisfaction

Read Reviews (2)

Read Reviews (0)

knowledge management

Read Reviews (2)

Read Reviews (0)

contact list management

Read Reviews (1)

Read Reviews (3)

sales document management

Read Reviews (1)

Read Reviews (2)

helpdesk management

Read Reviews (0)

Read Reviews (8)

products & pricelist management

Read Reviews (0)

Read Reviews (4)

social media marketing

Read Reviews (0)

Read Reviews (18)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Improve ROI

  • Improve brand engagement

  • Grow market share

  • Increase customer life time value

  • Launch new products

  • Build brand awareness

  • Scale best practices

  • Improve efficiency

  • See 9 more

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Improve efficiency

  • Improve internal communications

  • Improve ROI

  • See 6 more

Top Channels

Channels Used

  • website

  • social media

  • e-mail

  • LinkedIn

  • Facebook

  • Twitter

  • phone calls

  • mobile

  • mobile app

  • video

  • user generated content

  • blogs

  • See 9 more

  • website

  • social media

  • e-mail

  • LinkedIn

  • Facebook

  • Twitter

  • phone calls

  • mobile

  • mobile app

  • video

  • user generated content

  • blogs

  • See 9 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

No Data

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting