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Compare Upland adestra vs Marigold Engage

Comparison Summary

For Upland adestra vs Marigold Engage comparison, Our AI algorithm looked at 3282 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Upland adestra and Marigold Engage to solve their respective business needs.

Pros and cons of Upland adestra and Marigold Engage

Upland adestra is more suited to businesses that require Engagement Management with E-Mail and Communication Management with E-Mail where as Marigold Engage is focused towards Engagement Management with E-Mail and Communication Management with E-Mail .

logo Upland adestra

Focus area

Software Failure Risk

  • low

logo Marigold Engage

Focus area

Software Failure Risk

  • medium

About

Email automation software that inspires engagement and drives conversions

Create more meaningful relationships with every interaction

Age

2010

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

50

69

Total Goals
(we found evidences for)

10

16

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign analytics

campaign monitoring


helpdesk management


social media management

social media analytics

scheduling post to social media


competitive intelligence


generation of new leads


segmentation and targeting


loyalty management

customise loyalty program


training & onboarding


sales document management

contract management



personalized marketing


contact list management


social media marketing


workflow management


conference call management


rating and review management


international marketing


lead qualification

lead qualification: technographic



content management


customer feedback management


products & pricelist management



conversion management





lifetime value management


touchpoint management



channel management


sales call management


discount management


promotion management




advocacy management


business development


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Scale best practices

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Launch new products

  • Improve digital and social presence

  • Improve navigation

  • See 7 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Improve ROI

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Grow market share

  • Improve internal communications

  • Launch new products

  • Improve stakeholder relations

  • Build brand awareness

  • Increase average basket value

  • Reduce bounce

  • Improve efficiency

  • See 13 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more
  • e-mail

  • mobile

  • website

  • newsletter

  • promotions

  • text SMS

  • offline

  • point of sale

  • user generated content

  • blogs

  • phone calls

  • social media

  • display advertisement

  • mobile app

  • on premises

  • coupons

  • omnichannel

  • Twitter

  • Facebook

  • games

  • See 17 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting