Acxiom Audience Cloud Overview

Acxiom Audience Cloud offers self-service access to extensive data and identity resolution. Users can register online, start quickly, and deliver audiences seamlessly with no fees.

Use Cases

Customers recommend Sending & Publishing Communications, Channel Management, Touchpoint Management, as the business use cases that they have been most satisfied with while using Acxiom Audience Cloud.

Other use cases:

  • Engagement Management
See all use cases See less use cases

Business Priorities

Acquire Customers is the most popular business priority that customers and associates have achieved using Acxiom Audience Cloud.

Acxiom Audience Cloud Use-Cases and Business Priorities: Customer Satisfaction Data

Acxiom Audience Cloud works with different mediums / channels such as Social Media.

Peer review evidence (same sources as the product rating summary)

"...Rapidly distribute audiences to top publishers, social networks, and programmatic platforms in a privacy-conscious way. ..." Audience Cross Channel Management
"...Acxiom Compass cross channel management tool...." Audience Cross Channel Management
"...Acxiom Compass cross channel management tool...." Audience Cross Channel Management

Popular Business Setting

for Acxiom Audience Cloud

Top Industries

  • Financial Services
  • Retail
  • Entertainment

Popular in

Acxiom Audience Cloud is popular in Financial Services, Retail, and Entertainment and is widely used by

Acxiom Audience Cloud Customer wins, Customer success stories, Case studies

How efficiently Does Acxiom Audience Cloud manage your Sending & Publishing Communications?

Acxiom Audience Cloud Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.71/5

Read Reviews (3)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.71/5

Read Reviews (3)

Acxiom Audience Cloud Integrations

Acxiom Audience Cloud integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

Software Failure Risk Guidance

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for Acxiom Audience Cloud

Top Failure Risks for Acxiom Audience Cloud

Acxiom, LLC News

Partnership

Acxiom Deepens Amazon Ads Partnership, Making 10, 000+ Audiences Available for Immediate Activation in Amazon DSP

Acxiom has expanded its partnership with Amazon Ads, integrating over 10,000 Acxiom audiences into Amazon DSP's Audience Hub. This direct API integration allows advertisers to access high-quality, scalable audiences for immediate activation, enhancing campaign precision and efficiency across Amazon's media properties and the open internet. The collaboration aims to address marketers' challenges by providing faster activation and superior match rates.

Partnership

Acxiom Deepens Amazon Ads Partnership, Making 10, 000+ Audiences ...

Acxiom has expanded its partnership with Amazon Ads by integrating over 10,000 Acxiom audiences directly into Amazon DSP's Audience Hub. This integration allows advertisers to activate high-quality audiences quickly across Amazon's media properties, enhancing campaign precision and reach. The collaboration leverages Acxiom Real ID and Amazon's authenticated graph technology, offering superior match rates and access to over 90% of U.S. households.

Partnership

(Acxiom) and RafterOne Introduce End-to-End AI-Powered Salesforce Services Practice

Acxiom and RafterOne have integrated their services to offer comprehensive AI-powered Salesforce solutions. This partnership provides full-stack support across Salesforce platforms, enhancing business growth and ROI through unified expertise, data management, and privacy compliance. The collaboration aims to optimize Salesforce investments for brands, driving personalized marketing and increased conversions.

Product

Acxiom Audience Connection

Acxiom has introduced the Audience Connection destination, currently in beta, within the Adobe Experience Platform. This connector allows users to enhance and activate audiences using Acxiom's Real ID technology across multiple platforms like Altice and Comcast. It supports various audience types and requires mapping source fields to Acxiom's target fields for data export.

Acxiom, LLC Profile

Company Name

Acxiom, LLC

Company Website

https://www.acxiom.com/

HQ Location

301 Dave Ward Dr, Conway, Arkansas 72032, US

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