Acxiom Partner Audiences Overview

Discover comprehensive insights into Acxiom Partner Audiences. Learn more about product features, capabilities and expert reviews based on 12 insights and explore use-cases showcasing how Acxiom Partner Audiences enhances Engaging and following up and drives growth.

This is a summary of the comprehensive capabilities and benefits of Acxiom Partner Audiences based on over 12 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Acxiom Partner Audiences is right for your needs? Our Cuspera AI engine can evaluate how Acxiom Partner Audiences fits your specific business needs, industry, and context. Get your personalized assessment report today.

Acxiom Partner Audiences supports business activities such as:

  • Engaging And Following Up

Acxiom Partner Audiences can help you with many business goals, such as Improve Brand Engagement, and Acquire Customers.

Acxiom Partner Audiences Financial Services Vertical is its biggest customer base.

Acxiom Partner Audiences Reviews

11 buyers and buying teams have used Cuspera to assess how well Acxiom Partner Audiences solved their business needs. Cuspera uses 12 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Improve Brand Engagement and Acquire Customers are the most popular business priorities peers achieved using Acxiom Partner Audiences.

Other priorities:

See all business priorities See less business priorities

Use Cases

Peers recommend Engaging And Following Up , as the business use cases that they have been most satisfied while using Acxiom Partner Audiences.

See all use cases

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engaging And Following Up

3.86/5 ★

Read Reviews (2)

"...With Acxiom Partner Audiences, marketers can: Accurately predict likely brand affinity and preferences Act immediately as models require little configuration Fuel more personalized engagement based on actionable insights. ..." Leverage Partners for Unique Behavioral Insights
PEER EXPERIENCES
Engaging And Following Up

3.86/5 ★

Read Reviews (2)

"...With Acxiom Partner Audiences, marketers can: Accurately predict likely brand affinity and preferences Act immediately as models require little configuration Fuel more personalized engagement based on actionable insights. ..." Leverage Partners for Unique Behavioral Insights

Case Studies

COMPANY CASE STUDIES
Acxiom Partner Audiences case study

Upwork
CASE STUDY Upwork

Acxiom helped Upwork scale its client acquisition campaigns. Upwork used Acxiom Audiences' predictive insights to reach more tech-based audiences. Upwork saved up to $150 per job post. They reduced cost per acquisition by up to 75%. Upwork gained access to more quality audiences and improved testin...g precision.

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Acxiom Partner Audiences case study

A top retailer
CASE STUDY A top retailer

Acxiom’s Addressable Advertising helped a top retailer boost in-store foot traffic. The retailer used first-, second-, and third-party data to find new customers. Acxiom built a private marketplace of top sites for targeted ads. Factual’s Foot Traffic Attribution tracked and optimized cost per visi...t. The campaign delivered more store visits at a low $5 cost per visit.

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Acxiom Partner Audiences case study

Home Improvement Retailer
CASE STUDY Home Improvement Retailer

Acxiom modernized the analytics engine for a home improvement retailer. The retailer struggled with poor media channel insights and outdated analytics. Acxiom migrated data from Adobe Analytics to Adobe Customer Journey Analytics. They automated 75% of the data to speed up migration. The retailer o...ptimized over $1 million in media and channel spend. The new system helped prioritize ecommerce personalization.

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Based on peer insights

Cuspera recommends Acxiom Partner Audiences for

Use Cases Engaging And Following Up
Business Priorities Improve Brand Engagement, Acquire Customers
Industries Financial Services, Retail, Entertainment

Popular Business Setting

for Acxiom Partner Audiences

Top Industries

  • Financial Services
  • Retail
  • Entertainment

Popular in

IT and Other Capabilities

for Acxiom Partner Audiences

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (DATA) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

3.73/5 ★

Read Reviews (5)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

3.73/5 ★

Read Reviews (5)

Software Failure Risk Guidance

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for Acxiom Partner Audiences

Top Failure Risks for Acxiom Partner Audiences

Vendor Profile Details

Company Name

Acxiom, LLC

Company Website

https://www.acxiom.com/

HQ Location

301 Dave Ward Dr, Conway, Arkansas 72032, US

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