adform Overview
Adform offers a powerful and safe media buying platform, trusted globally for unparalleled audience visibility across channels. Having innovated for over 20 years, they support clients in controlling media investments.
Use Cases
Customers recommend Advertisement, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using adform.
Business Priorities
Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using adform.
adform Use-Cases and Business Priorities: Customer Satisfaction Data
adform works with different mediums / channels such as Display Advertisement. Print Media. Magazine etc.
Reviews
"...Adform, from the company of the same name in Copenhagen, Denmark, is billed as a programmatic media platform; a multifarious offering featuring programmatic real-time buying, data management (a DMP / DSP hybrid for advertisers or a SSP for publishers), ad serving and retargeting, tag management, and also a creative suite of tools...." Peer review
Peer review evidence (same sources as the product rating summary)
"...Adform, from the company of the same name in Copenhagen, Denmark, is billed as a programmatic media platform; a multifarious offering featuring programmatic real-time buying, data management (a DMP / DSP hybrid for advertisers or a SSP for publishers), ad serving and retargeting, tag management, and also a creative suite of tools...." Peer review
"...Mediasbook, the alliance of the largest French print and magazine publishers which aim to automate the buying and selling of print and digital adformats at scale has decided to partner with Adform as their its platform...." Peer review by Nicolas Ollier, Managing Director, Mediasbook
"...Adform provides both media buyers (advertisers and agencies) and publishers with a range of platforms to help them create, run and manage media campaigns across display, video, mobile, audio, and digital out-of-home (DOOH). ..." Adform Integration and Development: 3 Use Cases for AdTech Vendors, Agencies, and Publishers
adform Customer wins, Customer success stories, Case studies
What solutions does adform provide for Advertisement?
Why is adform the best choice for Sending & Publishing Communications?
Vodafone Germany - Telecommunications - Very Large
GameStop - Retail - Large
Diplom-Is - Food & Beverages - Large
adform Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (8) |
| Custom Reports | Read Reviews (9) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Analytics | Read Reviews (8) |
| Custom Reports | Read Reviews (9) |
adform Integrations
adform integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for adform
Top Failure Risks for adform
Adform A/S News
Adform reinforces commitment to open standards for agentic advertising
Adform collaborates with IAB Tech Lab to advance open standards for agentic advertising, focusing on interoperability and transparency. The initiative includes implementing AAMP 2.0 and ARTF support to enable AI agents to manage advertising workflows seamlessly. This effort reinforces Adform's commitment to open infrastructure and industry collaboration.
Adform Opens Full-Stack Infrastructure for Agentic Advertising
Adform has launched a full-stack infrastructure for agentic advertising, integrating its Adform FLOW platform with AI tools like Claude and ChatGPT. This allows advertisers to access over 800 capabilities, enhancing campaign planning, optimization, and reporting. The new Model Context Protocol (MCP) server acts as a gateway for AI systems, enabling seamless integration and improved performance across the programmatic ecosystem.
Adform & Adsquare Launch Industry-First Agentic Real-Time Framework ...
Adform and Adsquare have enhanced their partnership to launch the Agentic Real-Time Framework (ARTF), a standardized, privacy-secure integration within Adform's DSP. This collaboration allows advertisers to apply Adsquare's geospatial and offline data in real-time, supporting informed decision-making and advancing agentic media buying standards.
Adform Opens Full-Stack Infrastructure for Agentic Advertising
Adform has launched a significant update to its integrated advertising platform, Adform FLOW, enabling direct connections through AI tools like ChatGPT and Microsoft Copilot. The platform now offers over 800 agentic capabilities, allowing advertisers to optimize campaigns with enhanced AI-driven planning and reporting. The new Model Context Protocol (MCP) server facilitates seamless AI integration, providing a unified and actionable user experience. This advancement positions Adform at the forefront of agentic advertising, enhancing flexibility and control for advertisers.
Adform A/S Profile
HQ Location
Wildersgade 10B, Copenhagen K, 1408, DK
Employees
501-1000
Social
Financials
PRIVATE
