Product Business Settings

Adthena is popular in Marketing And Advertising, Transportation/Trucking/Railroad, and Internet industries and is widely used by Small Business, Mid Market, and Large Enterprise.

Adthena Product Overview

Adthena leverages over 12 years of Google Ads learning models to offer a multi-award-winning AI search intelligence platform. This tool is designed for brands and agencies aiming to excel in competitive markets. A standout feature is its PPC Market Share Analysis Reports, which provide detailed insights into market positioning and opportunities for growth. Adthena's AI capabilities help identify areas to increase sales and revenue while optimizing ad spend efficiency. The platform is trusted by global brands and agencies, ensuring that investments in paid search are strategically aligned with business goals. Adthena's unique approach to search intelligence offers a strategic advantage in maximizing return on ad spend (ROAS) and driving efficient growth.

How satisfied the customers are with Adthena use-cases

Reviews

"...Adthenas AI-powered Whole Market View is a dynamic data model, which is unique for each advertiser, representing their entire relevant search landscape...." Peer review from Adthena

Adthena Customer Insights, Testimonials and Case Studies

How can Adthena optimize your Competitive Intelligence Workflow?

How can Adthena optimize your Lead Analytics Workflow?

How does Adthena facilitate Digital Marketing?

How does Adthena facilitate Generation Of New Leads?

What is Adthena used for?

Adthena is mainly used by its customers to Enter New Markets Internationally Or Locally and Grow Market Share by Advertisement, Competitive Intelligence and Lead Analytics .

What are the top features of Adthena?

SEM, Predictive search are some of the top features of Adthena.

Who uses Adthena?

Adthena is used by Marketing And Advertising, Transportation/Trucking/Railroad and Internet among other industries.

Where is Adthena located?

Adthena is headquartered at London.

11 buyers and buying teams have used Cuspera to assess how well Adthena solved their business needs. Cuspera uses 604 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

lightning

Peers used Adthena for advertisement and competitive intelligence

Adthena Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.84/5

Read Reviews (70)
Analytics

4.79/5

Read Reviews (134)
Custom Reports

4.71/5

Read Reviews (72)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.84/5

Read Reviews (70)
Analytics

4.79/5

Read Reviews (134)
Custom Reports

4.71/5

Read Reviews (72)

Software Failure Risk Guidance

?

for Adthena

Overall Risk Meter

Low Medium High

Top Failure Risks for Adthena

Adthena Limited News

Product
 

Adthena detects ads in Google AI Overviews across 25, 000 searches

Adthena has become the first platform to detect ads within Google AI Overview search results, identifying 13 instances across 25,000 searches. This marks a significant development in paid search monetization, as Google begins integrating ads into AI-generated answers. Adthena's findings provide insights into ad frequency and campaign impact, crucial for advertisers navigating AI-driven search interfaces.

Partnership
 

Adthena Recognized as a Google Trusted Trademark Partner for Brand ...

Adthena has been recognized as a Google Trusted Trademark Partner, marking a significant achievement in brand protection for paid search. This exclusive partnership, following a year-long collaboration, sets a new standard for accuracy and automation in safeguarding brands from trademark infringement on Google Ads. The collaboration enhances Adthena's AI-driven solutions, empowering marketers to protect their brands and optimize marketing budgets effectively.

Awards
 

Adthena's Ask Arlo shortlisted for four Global Search Awards

Adthena's AI-powered data analyst, Ask Arlo, has been shortlisted in four categories at the Global Search Awards 2025, highlighting its innovation in search marketing intelligence. The categories include Best Software Innovation and Best AI Search Software Solution. Ask Arlo uses advanced AI to provide real-time search insights, transforming complex data into actionable strategies for marketers.

Awards
 

Adthena wins Best AI Search Solution at APAC Search Awards

Adthena's Brand Activator solution won the Best AI Search Software Solution award at the APAC Search Awards 2025. This AI-driven tool optimizes Google Ads by pausing bids on top-ranking brand terms, saving enterprises up to AUD$15,000 monthly. It enhances brand protection with 24/7 SERP monitoring and improves spend efficiency by balancing paid and organic search efforts.

Adthena Limited Profile

Company Name

Adthena Limited

Company Website

https://www.adthena.com/

HQ Location

London

Employees

51-100

Social

Financials

SERIES A