Brierley Data360 Overview

Brierley Data360™ organizes customer data using custom criteria like name and address. Outliers and duplicates are removed for a refined audience.

Use Cases

Customers recommend Advertisement, Engaging And Following Up, Loyalty Management, as the business use cases that they have been most satisfied with while using Brierley Data360.

Other use cases:

  • Relationship Management
  • Helpdesk Management
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Business Priorities

Acquire Customers and Improve Brand Engagement are the most popular business priorities that customers and associates have achieved using Brierley Data360.

Other priorities:

  • Improve Efficiency
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Brierley Data360 Use-Cases and Business Priorities: Customer Satisfaction Data

Brierley Data360 works with different mediums / channels such as Website. Social Media. and Text SMS.

Brierley Data360's features include Personalization. and Brierley Data360 support capabilities include AI Powered, 24/7 Support, Email Support, etc. also Brierley Data360 analytics capabilities include Analytics, and Custom Reports.

Peer review evidence (same sources as the product rating summary)

"...We also share information about your use of our site with our social media, advertising and analytics partners. ..." Big Data Analytics
"...SMS Engagement...." Big Data Analytics
"...Utilizing all of the elements available about each individual (loyalty points, status, tier, transaction data, profile information, and model scores to name only a few), it becomes a true warehouse of individual-focused data that can drive every customer interaction. ..." Big Data Analytics

Brierley Data360 Customer wins, Customer success stories, Case studies

What solutions does Brierley Data360 provide for Engaging And Following Up?

How does Brierley Data360 facilitate Loyalty Management?

Famous Footwear - Retail - retail

Famous Footwear wanted to refresh their loyalty program to engage more customers. They worked with Brierley to create the FAMOUSLY YOU REWARDS program. This new program features a customer-centric na...me, vibrant design, and richer rewards. It led to increased member retention and purchases, and won three 2019 Loyalty360 Customer Awards.

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Sapporo Lion - Restaurants - restaurants

Brierley's B-Stamp technology helped Sapporo Lion win the Loyalty360 Customer Engagement & Experience Platinum Award. Sapporo Lion used Brierley's B-Stamp and the Yebisu Bar mobile app to track and r...eward individual customers at over 20 bar locations in Japan. Before this, Sapporo struggled to build loyalty and track customer habits. The new program enabled personal engagement and menu updates based on customer data. Sapporo saw triple digit increases in customer engagement after launching the program.

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Fashion Retail - Apparel & Fashion - Apparel & Fashion

Brierley Loyalty Quotient helped a fashion retail brand boost loyalty results. The company faced high loyalty membership but low repeat purchases. They used BALOR to find new members were not becomin...g active. Product-level indices and emotionally driven campaigns based on BLQ improved engagement. Results included a 17% increase in retention velocity, 29% improvement in emotional loyalty, and 12% higher profitability among engaged segments.

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Brierley Data360 Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.93/5 ★

Read Reviews (1)
Analytics

3.84/5 ★

Read Reviews (9)
Custom Reports

3.74/5 ★

Read Reviews (8)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.93/5 ★

Read Reviews (1)
Analytics

3.84/5 ★

Read Reviews (9)
Custom Reports

3.74/5 ★

Read Reviews (8)

Software Failure Risk Guidance

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for Brierley Data360

Top Failure Risks for Brierley Data360

Brierley+Partners, Inc. Profile

Company Name

Brierley+Partners, Inc.

Company Website

https://www.brierley.com/

HQ Location

Frisco, Texas

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

M&A