DeltaX Overview

DeltaX leverages AI-driven advertising to deliver precise insights, personalized creatives, and accurate tracking for over 1,000 advertisers. This platform enhances competitive advantage by breaking down data silos, offering solutions that boost campaign efficiency and effectiveness. For instance, Citibank Thailand experienced a 33% reduction in CPA and a 2.3x increase in eligible leads. DeltaX's capabilities extend to diverse industries, as seen with MakeMyTrip's AQI-triggered personalized ads for homestays and Cadbury's hyperlocal campaigns, which improved recall by 4.6 points. This positions DeltaX as a strategic partner for advertisers seeking to optimize ROI and drive measurable results in competitive markets.

Use Cases

Customers recommend Advertisement, Onboarding, Social Media Analytics, as the business use cases that they have been most satisfied with while using DeltaX.

Other use cases:

  • Social Media Marketing
  • Lead Engagement
  • Sending & Publishing Communications
See all use cases See less use cases

DeltaX Use-Cases and Business Priorities: Customer Satisfaction Data

DeltaX works with different mediums / channels such as Video. Display Advertisement. Mobile etc.

Reviews

"...DeltaX offers a cross-channel ad platform for advertisers and their agencies, designed to efficiently buy, track, attribute, optimize and report media across search, social media, display RTB, mobile, video and other media channels...." Peer review

DeltaX empowers advertisers with AI-driven insights, personalized creatives, and accurate tracking. Over 1000 advertisers trust DeltaX for superior ad optimization.

Popular Business Setting

for DeltaX

Top Industries

  • Telecommunications
  • Real Estate

Popular in

  • Large Enterprise
  • Small Business

DeltaX is popular in Telecommunications, and Real Estate, and is widely used by Large Enterprise, and Small Business,

Comprehensive Insights on DeltaX Use Cases

Case Studies

Consumer Goods

CASE STUDY Nestle Maggi

DeltaX Signal2Ads helped Nestle Maggi run weather-based ad campaigns. The platform used real-time rain and humidity triggers to show personalized ads on Facebook and Instagram. DeltaX Optimizer and I...nsights tools improved campaign targeting and reporting. The campaign achieved a 12% lower CPC, a 2.4-point lift in ad recall overall, and a 3.9-point lift among women. Video view rates increased by 54% during the monsoon season.

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Education

CASE STUDY Eurokids International

DeltaX's DCO solution helped Eurokids International boost admissions across 400 franchises in 8 cities. The platform enabled the launch of 400 personalized ads and seamless CRM integration for real-t...ime lead distribution. In just five weeks, the campaign generated over 3,500 leads and 12 million impressions. Eurokids saw a successful increase in admissions. The partnership streamlined lead generation and improved targeting for each franchise.

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Hospitality

CASE STUDY MakeMyTrip

DeltaX Signal2Ads helped MakeMyTrip run AQI-triggered personalized ads for homestays in 14 cities. The challenge was to boost the homestays category using real-time, city-specific messaging based on ...air quality. DeltaX provided live triggers, AI-driven optimization, and real-time dashboards. In one month, MakeMyTrip saw over 10 million impressions and a 23% increase in engagement compared to previous campaigns. Personalized ads and real-time triggers increased exposure and conversions for the homestays segment.

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Entertainment

CASE STUDY Disney+ Hotstar

DeltaX helped Disney+ Hotstar boost subscriptions using moment marketing during IPL 2020. The platform used real-time triggers to target users based on live match events. DeltaX Studio launched over ...20,000 video ads on Facebook and Instagram. Engagement rates for these ads increased by 3x compared to non-match hour campaigns. The campaign monitored over 380,000 triggers and drove strong subscription growth for Disney+ Hotstar.

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Retail

CASE STUDY Sephora

DeltaX’s U-shaped attribution model helped Sephora improve digital marketing results. Sephora wanted better insights to boost digital revenue and improve marketing ROI. DeltaX provided a multi-touch ...attribution solution, letting Sephora compare marketing channels and pick the best model. After using DeltaX, Sephora saw an 80% increase in ROI. The new model helped Sephora make smarter budget decisions and optimize campaigns.

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Food & Beverages

CASE STUDY Cadbury (Mondelez International)

DeltaX powered Cadbury Zip’s digital campaign in Malaysia. Cadbury wanted to win back young consumers after losing market share. DeltaX used Facebook and Instagram ads with real-time location targeti...ng and creative videos. The campaign boosted ad recall by 4.6 points. Store footfall increased by 31%. Sales rose both online and offline.

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DeltaX Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

4.50/5 ★

Read Reviews (13)
Analytics

3.94/5 ★

Read Reviews (6)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

4.50/5 ★

Read Reviews (13)
Analytics

3.94/5 ★

Read Reviews (6)

Software Failure Risk Guidance

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for DeltaX

Top Failure Risks for DeltaX

DeltaX Profile

Company Name

DeltaX

Company Website

https://www.deltax.com/

HQ Location

Bangalore, Karnataka

Employees

101-250

Social

Facebook Linkedin Twitter

Financials

PRIVATE