Equativ Overview

Equativ is built to fulfill the promise of advertising technology. It optimizes ad performance and efficiency.

Use Cases

Customers recommend Advertisement, Sending & Publishing Communications, Campaign Management, as the business use cases that they have been most satisfied with while using Equativ.

Other use cases:

  • Competitive Intelligence
  • Helpdesk Management
  • Engaging And Following Up
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Business Priorities

Improve Brand Engagement and Improve Efficiency are the most popular business priorities that customers and associates have achieved using Equativ.

Other priorities:

  • Increase Sales & Revenue
  • Establish Thought Leadership
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Equativ Use-Cases and Business Priorities: Customer Satisfaction Data

Equativ works with different mediums / channels such as Mobile, Display Advertisement, and Video,

Comprehensive Insights on Equativ Use Cases

How can Equativ enhance your Sending & Publishing Communications process?

Case Studies

COMPANY INDUSTRY CASE STUDIES
Equativ case study

Amnet
Marketing and Advertising
Marketing and Advertising
CASE STUDY Amnet

Amnet achieved a 96% video completion rate, significantly boosting brand awareness for a leading food brand.

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Equativ case study

Razer
Consumer Electronics
Consumer Electronics
CASE STUDY Razer

Razer used Equativ's solutions to help brands reach gamers effectively, enhancing revenue and engagement.

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Equativ case study

IMVU
Computer & Network Security
Computer & Network Security
CASE STUDY IMVU

IMVU partnered with Equativ to enhance advertiser engagement and optimize publisher revenue through a first-party data strategy.

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Equativ Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.79/5 ★

Read Reviews (6)
Analytics

3.66/5 ★

Read Reviews (5)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.79/5 ★

Read Reviews (6)
Analytics

3.66/5 ★

Read Reviews (5)

Software Failure Risk Guidance

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for Equativ

Top Failure Risks for Equativ

Equativ News

Q&A: Breaking Down Intent Targeting With Nano Interactive

Equativ's partnership with Nano Interactive for ID-free intent targeting to aid advertisers in adapting to cookie deprecation and signal loss challenges.

13/11/2024 - source

Bridgepoint - backed Equativ buys Kamino Retail

Equativ, backed by Bridgepoint, acquires Kamino Retail, expanding its retail capabilities.

25/09/2024 - source

Equativ Feeds

Equativ Buyer Connect Helps GroupM and Dr. Oetker Increase Reach

Equativ.com and Utiq helped GroupM and Dr. Oetker enhance their Euro Cup campaign reach using integrated frequency capping for effective ad spend management.

17/10/2024 - source

Equativ Expands Retail Media Division with Kamino Retail Acquisition, Strengthening Onsite and Offsite Solutions

Equativ acquires Kamino Retail to enhance its retail media solutions, strengthening its presence in the fast-growing retail media channel.

25/09/2024 - source

Q&A: Enhancing Advertising Addressability and Audience Targeting With Eyeota

Equativ partners with Eyeota to enhance advertising addressability and audience targeting amidst cookie deprecation challenges.

23/09/2024 - source

Equativ Profile

Company Name

Equativ

Company Website

https://equativ.com/

Year Founded

2001

HQ Location

6 rue de la Chaussée d’Antin, 75009 Paris, France

Employees

251-500

Social

Facebook Linkedin Twitter

Financials

M&A