Informatica Dynamic Data Masking Overview

Informatica-Dynamic Data Masking prevents unauthorized access to sensitive data through real-time de-identification and de-sensitization. Sensitive information is protected using advanced masking tools.

This is a summary of the comprehensive capabilities and benefits of Informatica Dynamic Data Masking based on over 38 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Do you need to check if Informatica Dynamic Data Masking is right for your needs? Our Cuspera AI engine can evaluate how Informatica Dynamic Data Masking fits your specific business needs, industry, and context. Get your personalized assessment report today.

Informatica Dynamic Data Masking supports business activities such as:

  • Engagement Management
  • Billing And Invoice Management
  • Order Management
  • Customise Loyalty Program
  • Advertisement

Informatica Dynamic Data Masking can help you with many business goals, such as Enhance Customer Relationships.

Informatica Dynamic Data Masking was founded in 1993.

Reviews

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...." Peer review

Informatica Dynamic Data Masking Reviews

11 buyers and buying teams have used Cuspera to assess how well Informatica Dynamic Data Masking solved their business needs. Cuspera uses 38 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Business Priorities

Enhance Customer Relationships is the most popular business priority peers achieved using Informatica Dynamic Data Masking.

Use Cases

Peers recommend Engagement Management , Billing And Invoice Management , Order Management , as the business use cases that they have been most satisfied while using Informatica Dynamic Data Masking.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Engagement Management

3.88/5 ★

Read Reviews (2)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...."
engaging and following up

3.42/5 ★

Read Reviews (1)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...."
Billing And Invoice Management

3.42/5 ★

Read Reviews (1)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...."
Order Management

3.42/5 ★

Read Reviews (1)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...."
PEER EXPERIENCES
Engagement Management

3.88/5 ★

Read Reviews (2)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...." Peer review
engaging and following up

3.88/5 ★

Read Reviews (1)

Billing And Invoice Management

3.42/5 ★

Read Reviews (1)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...." Peer review
Order Management

3.42/5 ★

Read Reviews (1)

"...Informatica Dynamic Data Masking de-identifies data and controls unauthorized access to production environments, such as customer service, billing, order management, and customer engagement...." Peer review

Case Studies

COMPANY CASE STUDIES
Informatica Dynamic Data Masking case study
CASE STUDY RS Group

Informatica’s cloud-native MDM helped RS Group unify 1.1 million customer records from legacy systems. RS Group needed a single customer view to support digital sales and global growth. Informatica enabled personalized experiences and built AI-ready data. The company expects a 33% reduction in frau...d. Over 60% of revenue now comes from digital channels.

Read More
Informatica Dynamic Data Masking case study
CASE STUDY Rodobens

Informatica Intelligent Data Management Cloud helped Rodobens improve customer personalization and operations. Rodobens unified data across five business units and replaced legacy MDM systems. The company saved over 50% of IT hours in monthly data maintenance. Rodobens achieved 182% of their GMV ta...rget in six months after launching new CRM campaigns. Estimated additional annual GMV reached $40 million.

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Informatica Dynamic Data Masking case study
CASE STUDY KPMG

KPMG used Informatica cloud solutions to modernize its data infrastructure. The company moved its master data management and data quality platforms to the cloud. This helped KPMG master 100% of its data in the cloud and deliver data 5 times faster. The new system created an AI-ready central data ca...talog. KPMG can now support clients' AI needs with trusted, reliable data.

Read More

Based on peer insights

Cuspera recommends Informatica Dynamic Data Masking for

Use Cases Engagement Management , Billing And Invoice Management , Order Management
Business Priority Enhance Customer Relationships

IT and Other Capabilities

for Informatica Dynamic Data Masking

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.04/5 ★

Read Reviews (1)
Data Export

3.04/5 ★

Read Reviews (1)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

3.04/5 ★

Read Reviews (1)
Data Export

3.04/5 ★

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.43/5 ★

Read Reviews (7)
Email Support

3.04/5 ★

Read Reviews (1)
Chat Support

3.04/5 ★

Read Reviews (1)
Phone Support

3.04/5 ★

Read Reviews (1)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.43/5 ★

Read Reviews (7)
Email Support

3.04/5 ★

Read Reviews (1)
Chat Support

3.04/5 ★

Read Reviews (1)
Phone Support

3.04/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

3.04/5 ★

Read Reviews (1)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

3.04/5 ★

Read Reviews (1)

Software Failure Risk Guidance

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for Informatica Dynamic Data Masking

Top Failure Risks for Informatica Dynamic Data Masking

Vendor Profile Details

Company Name

Informatica Inc

Year Founded

1993

HQ Location

2100 Seaport Blvd Redwood City, CA 94063 USA

Employees

1001-5000

Social

Financials

IPO