Sago Overview

Sago, previously Schlesinger Group, provides global qualitative and quantitative research services. Adaptable solutions are offered to support confident decision-making.

Use Cases

Customers recommend Engaging And Following Up, Market Research, Lead Engagement, as the business use cases that they have been most satisfied with while using Sago.

Other use cases:

  • Engaging On Social Media
  • Onboarding
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Business Priorities

Scale Best Practices and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Sago.

Other priorities:

  • Launch New Products
  • Grow Market Share
  • Build Brand Awareness
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Sago Use-Cases and Business Priorities: Customer Satisfaction Data

Sago works with different mediums / channels such as User Generated Content. and Blogs.

Sago's features include Feedback Surveys, and Recording. and Sago support capabilities include 24/7 Support, AI Powered, Email Support, etc. also Sago analytics capabilities include Custom Reports, and Analytics.

Reviews

"...20|20 has developed methods and tools used worldwide for qualitative and hybrid research studies, offering the unique combination of in-house research services and proprietary technology in the industry...." Peer review

Popular Business Setting

for Sago

Top Industries

  • Marketing and Advertising
  • Insurance
  • Human Resources

Popular in

  • Large Enterprise

Sago is popular in Marketing And Advertising, Insurance, and Human Resources and is widely used by Large Enterprise,

Comprehensive Insights on Sago Use Cases

How does Sago facilitate Engaging And Following Up?

How can Sago optimize your Market Research Workflow?

2+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Sago solved their business needs. Cuspera uses 120 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Case Studies

Education

CASE STUDY Northwestern University Feinberg School of Medicine

Sago, formerly Focus Pointe Global, used its national research panel to recruit 700 infants and parents in four weeks for a child nutritional supplement study. Northwestern University Feinberg School... of Medicine led the research to test infant tolerance to a supplement with allergenic proteins. Participants kept online diaries and completed questionnaires over two 28-day periods. After the study, 85% of families chose to continue for a year-long follow-up. Sago enabled fast recruitment and high participant retention for this health research project.

Research

CASE STUDY Open Evidence (in collaboration with BDI Research and researchers of various universities)

Open Evidence used Sago's online research solutions to study the effects of COVID-19 lockdowns. They recruited 3,500 participants in Italy, Spain, and the UK for weekly online surveys over three week...s. The study combined health, socio-economic, and psychological data. Participants answered questions and joined randomized experiments. The research aimed to understand the impact of the pandemic and lockdown on different populations.

Marketing and Advertising

CASE STUDY John St.

John St. used Methodify and qualitative methods to improve creative decision-making. The agency needed fast, budget-friendly research to help develop new brand positioning for an alcohol brand. Metho...dify provided quick access to both qualitative and quantitative insights. This helped the team choose the best campaign direction and optimize messaging for their client. The solution made the research process faster and more effective for creative teams.

Telecommunications

CASE STUDY a leading phone company

A leading phone company improved its online experience using iterative UX redesigns. They used real user feedback to simplify navigation and create a user-friendly interface. With QualBoard's digital... research tools, they transformed their website into a streamlined platform. Real-time user insights guided every redesign decision, exceeding expectations and setting a new standard for online customer experiences.

Consumer Goods

CASE STUDY Corby

Methodify helped Corby use automated quantitative research for campaign development. J.P. Wiser’s wanted to inspire Canadians to value friendships. Corby and agency partners used Methodify to test an...d optimize campaign ideas. They created a user-generated campaign where people toasted friends on billboards, radio, and social media. Methodify enabled fast feedback and data-driven decisions during planning. The campaign integrated real customer voices into every stage.

Marketing and Advertising

CASE STUDY MVI Marketing LLC (THE MVEye)

Methodify helped THE MVEye run their first European study on lab-grown diamonds. THE MVEye needed fast results and easy ways to share findings. They surveyed people in France, Italy, Germany, Spain, ...and Great Britain. Methodify made it simple to collect and visualize data. This let THE MVEye compare European and U.S. results in a public report.

lightning

Peers used Sago for engaging and following up and market research

Sago Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

2.68/5

Read Reviews (1)
Custom Reports

3.23/5

Read Reviews (29)
Analytics

3.22/5

Read Reviews (18)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

2.68/5

Read Reviews (1)
Custom Reports

3.23/5

Read Reviews (29)
Analytics

3.22/5

Read Reviews (18)

Software Failure Risk Guidance

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for Sago

Top Failure Risks for Sago

Sago News

Awards

Sago Secures Spot in the 2024 GRIT Business & Innovation Report

Sago was recognized for innovation in research with the introduction of QualBoard’s AI feature, enhancing its qualitative and quantitative capabilities.

Executive

Daily Research News Online no. 37362 - Sullivan Returns to Sago as Cundiff Quits CEO Role - Daily Research News Online

Sullivan returns as CEO of Sago after Cundiff steps down from the role.

The Swing Voter Project, June 2024: North Carolina

Hear from North Carolina voters as they discuss the convictions of Donald Trump and Hunter Biden.

The post The Swing Voter Project, June 2024: North Carolina appeared first on Sago.

Making the Case for Virtual Audiences: Unleashing Insights in a Creative Agency

Discover how virtual audiences enhanced insights for better outcomes at a creative agency.

The post Making the Case for Virtual Audiences: Unleashing Insights in a Creative Agency appeared first on Sago.

Sago Profile

Company Name

Sago

Company Website

https://sago.com/en/

HQ Location

161 Rosa L. Parks Blvd., Nashville, TN 37203, US

Employees

101-250

Social

Financials

PRIVATE