SparkPost Overview

SparkPost, CRM for Marketing; Sales & Payments, powers over 5 trillion annual messages via Email, SMS, and WhatsApp. Bird is a next-gen CRM enhancing communications through advanced APIs.

Use Cases

Customers recommend Communication Management, Engagement Management, Competitive Intelligence, as the business use cases that they have been most satisfied with while using SparkPost.

Other use cases:

  • Campaign Management
  • Lead Qualification: Technographic
  • Advertisement
  • Training & Onboarding
  • Digital Marketing
  • Social Media Analytics
  • Product Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Launch New Products are the most popular business priorities that customers and associates have achieved using SparkPost.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Build Brand Awareness
  • Grow Market Share
  • Establish Thought Leadership
See all business priorities See less business priorities

SparkPost Use-Cases and Business Priorities: Customer Satisfaction Data

SparkPost works with different mediums / channels such as E-Mail, and Omnichannel,

SparkPost's features include Alerts: Popups & Notifications, Personalization, Templates, etc.

Reviews

"The Signals health score shows us predictive data so we can chase down issues without the manual work. It’s great for us—and our clients." - Kimbery Paxton

SparkPost, Email on Acid, Elastic Email, Direct Mail For Mac, MoonMail, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SparkPost

Top Industries

  • Publishing
  • Real Estate
  • Insurance

Popular in

  • Enterprise
  • Small Business
  • Mid Market

SparkPost is popular in Publishing, Real Estate, and Insurance and is widely used by Enterprise, Small Business, and Mid Market.

Comprehensive Insights on SparkPost Use Cases

How efficiently Does SparkPost manage your Communication Management?

What solutions does SparkPost provide for Engagement Management?

What makes SparkPost ideal for Competitive Intelligence?

How does SparkPost facilitate Campaign Management?

How does SparkPost facilitate Lead Qualification: Technographic?

29+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well SparkPost solved their Email Marketing needs. Cuspera uses 1190 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
SparkPost testimonial

Kimbery Paxton

Deliverability Operations Manager

Cordial

The Signals health score shows us predictive data so we can chase down issues without the manual work. It’s great for us—and our clients. Testimonial By Kimbery Paxton
SparkPost testimonial

Justin Farris

Director of Product

Zillow

SparkPost’s API and reliability have been solid. SparkPost can handle surges in our email volume any time those bursts occur, such as when we need to deliver messages for the time-sensitive weekend open house and buying cycle. Testimonial By Justin Farris
SparkPost testimonial

Genesys

Now, with Taxi, we can enable more marketers globally to help us build automations and speed up the process for everyone. In 3 months, we’ve knocked out 4 times the work by enabling the less technical teams to help on email production. Testimonial By Genesys
CUSTOMERS TESTIMONIALS
SparkPost testimonial

Kimbery Paxton

Deliverability Operations Manager

Cordial

The Signals health score shows us predictive data so we can chase down issues without the manual work. It’s great for us—and our clients. Testimonial By Kimbery Paxton
SparkPost testimonial

Justin Farris

Director of Product

Zillow

SparkPost’s API and reliability have been solid. SparkPost can handle surges in our email volume any time those bursts occur, such as when we need to deliver messages for the time-sensitive weekend open house and buying cycle. Testimonial By Justin Farris
SparkPost testimonial

Genesys

Now, with Taxi, we can enable more marketers globally to help us build automations and speed up the process for everyone. In 3 months, we’ve knocked out 4 times the work by enabling the less technical teams to help on email production. Testimonial By Genesys

Case Studies

COMPANY INDUSTRY CASE STUDIES
SparkPost case study
Publishing
Publishing
Case Study Financial Times

How SparkPost's Email Drives Digital Engagement & Growth At The Financial Times

Read More
SparkPost case study
Real Estate
Real Estate
Case Study Zillow

Zillow uses SparkPost to ensure home buyers have reliable access to all the info they need to find their dream home.

Read More
SparkPost case study
Real Estate
Real Estate
Case Study Zillow

Learn How Zillow Relies On SparkPost To Drive Engagement With The World’s Leading Real Estate App & Website

Read More

Frequently Asked Questions(FAQ)

for SparkPost

What is SparkPost?

SparkPost is an email intelligence platform unified with email deliverability analytics and empowers companies to optimize their email program by providing them with world-class email expertise and real-time data at their fingertips. It helps to deliver messages on time to the inbox, is up to date on all regulations and compliance matters and provides a holistic email strategy that scales along with the business growth.

It's an email delivery provider that Plan, execute, and optimize email programs to help enterprise with driven decisions to improve their email performance. It has a wide variety of features with powerful real-time analysis of email delivery and customer engagement as well as personalized email templates.

It helps to predict and optimize email performance, and protect the sender's reputation with data-driven analysis. It leverages the powerful capabilities within their ESPs including segmentation, personalization and dynamic content. Maximizes email ROI with unmatched deliverability insights, actively tracks millions of domains across 200,000 brands in 100+ industries and more.

What is SparkPost used for?

SparkPost is a Email Marketing Software mainly used by its customers to Enhance Customer Relationships and Launch New Products by Communication Management, Engagement Management and Competitive Intelligence .

What are the top features of SparkPost?

Alerts: popups & Notifications, Personalization and Templates are some of the top features of SparkPost.

Who uses SparkPost?

SparkPost is used by Publishing, Real Estate and Insurance among other industries.

What are SparkPost alternatives?

Email On Acid, Elastic Email, Direct Mail For Mac and MoonMail are popular alternatives for SparkPost.

Where is SparkPost located?

SparkPost is headquartered at Columbia, Maryland.
lightning

Peers used SparkPost for communication management and engagement management

SparkPost Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (11)
Analytics

4.21/5 ★

Read Reviews (98)
Custom Reports

3.83/5 ★

Read Reviews (166)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (11)
Analytics

4.21/5 ★

Read Reviews (98)
Custom Reports

3.83/5 ★

Read Reviews (166)

Software Failure Risk Guidance

?

for SparkPost

Overall Risk Meter

Low Medium High

Top Failure Risks for SparkPost

SparkPost Profile

Company Name

SparkPost

Company Website

https://www.sparkpost.com/

HQ Location

Columbia, Maryland

Employees

251-500

Social

Financials

PRIVATE