SparkPost Overview

SparkPost, CRM for Marketing; Sales & Payments, powers over 5 trillion annual messages via Email, SMS, and WhatsApp. Bird is a next-gen CRM enhancing communications through advanced APIs.

Use Cases

Customers recommend Communication Management, Engagement Management, Competitive Intelligence, as the business use cases that they have been most satisfied with while using SparkPost.

Other use cases:

  • Campaign Management
  • Lead Qualification: Technographic
  • Advertisement
  • Training & Onboarding
  • Digital Marketing
  • Social Media Analytics
  • Product Marketing
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Launch New Products are the most popular business priorities that customers and associates have achieved using SparkPost.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Build Brand Awareness
  • Grow Market Share
  • Establish Thought Leadership
See all business priorities See less business priorities

SparkPost Use-Cases and Business Priorities: Customer Satisfaction Data

SparkPost works with different mediums / channels such as E-Mail. and Omnichannel.

SparkPost's features include Alerts: Popups & Notifications, Personalization, Templates, etc. and SparkPost support capabilities include Email Support, 24/7 Support, AI Powered, etc. also SparkPost analytics capabilities include Analytics, and Custom Reports.

Reviews

"SparkPost’s deep knowledge and customer focus of their implementation team was what really made our successful transition possible." - Kenneth Chan

SparkPost, Email on Acid, Elastic Email, Direct Mail For Mac, MoonMail, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for SparkPost

Top Industries

  • Publishing
  • Real Estate
  • Insurance

Popular in

  • Enterprise
  • Small Business
  • Mid Market

SparkPost is popular in Publishing, Real Estate, and Insurance and is widely used by Enterprise, Small Business, and Mid Market.

Comprehensive Insights on SparkPost Use Cases

How does SparkPost facilitate Communication Management?

How can SparkPost enhance your Engagement Management process?

How efficiently Does SparkPost manage your Competitive Intelligence?

What benefits does SparkPost offer for Campaign Management?

Why is SparkPost the best choice for Lead Qualification: Technographic?

29+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well SparkPost solved their Email Marketing needs. Cuspera uses 1190 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
SparkPost testimonial

Kenneth Chan

CEO & Founder

TOBI

SparkPost’s deep knowledge and customer focus of their implementation team was what really made our successful transition possible. Testimonial By Kenneth Chan
SparkPost testimonial

Swatch

[Inbox Tracker’s] proactive recommendations on inbox delivery and valuable insights contributed to helping us reach double-digit traffic and bottomline revenue growth within a short timeframe. Testimonial By Swatch
SparkPost testimonial

Kimbery Paxton

Deliverability Operations Manager

Cordial

The Signals health score shows us predictive data so we can chase down issues without the manual work. It’s great for us—and our clients. Testimonial By Kimbery Paxton
CUSTOMERS TESTIMONIALS
SparkPost testimonial

Kenneth Chan

CEO & Founder

TOBI

SparkPost’s deep knowledge and customer focus of their implementation team was what really made our successful transition possible. Testimonial By Kenneth Chan
SparkPost testimonial

Swatch

[Inbox Tracker’s] proactive recommendations on inbox delivery and valuable insights contributed to helping us reach double-digit traffic and bottomline revenue growth within a short timeframe. Testimonial By Swatch
SparkPost testimonial

Kimbery Paxton

Deliverability Operations Manager

Cordial

The Signals health score shows us predictive data so we can chase down issues without the manual work. It’s great for us—and our clients. Testimonial By Kimbery Paxton

Case Studies

COMPANY INDUSTRY CASE STUDIES
SparkPost case study
Insurance
Insurance
Case Study Guardian Life Insurance

How Guardian Life Insurance improves the customer experience with unified messaging and notifications to meet customer's expectations and build brand

Read More
SparkPost case study
Real Estate
Real Estate
Case Study Zillow

Zillow uses SparkPost to ensure home buyers have reliable access to all the info they need to find their dream home.

Read More
SparkPost case study
Publishing
Publishing
Case Study Financial Times

Learn how the Financial Times delivers email, engagement, and digital growth for its business, using SparkPost’s email API.

Read More

Frequently Asked Questions(FAQ)

for SparkPost

What is SparkPost?

SparkPost is an email intelligence platform unified with email deliverability analytics and empowers companies to optimize their email program by providing them with world-class email expertise and real-time data at their fingertips. It helps to deliver messages on time to the inbox, is up to date on all regulations and compliance matters and provides a holistic email strategy that scales along with the business growth.

It's an email delivery provider that Plan, execute, and optimize email programs to help enterprise with driven decisions to improve their email performance. It has a wide variety of features with powerful real-time analysis of email delivery and customer engagement as well as personalized email templates.

It helps to predict and optimize email performance, and protect the sender's reputation with data-driven analysis. It leverages the powerful capabilities within their ESPs including segmentation, personalization and dynamic content. Maximizes email ROI with unmatched deliverability insights, actively tracks millions of domains across 200,000 brands in 100+ industries and more.

What is SparkPost used for?

SparkPost is a Email Marketing Software mainly used by its customers to Enhance Customer Relationships and Launch New Products by Communication Management, Engagement Management and Competitive Intelligence .

What are the top features of SparkPost?

Alerts: popups & Notifications, Personalization and Templates are some of the top features of SparkPost.

Who uses SparkPost?

SparkPost is used by Publishing, Real Estate and Insurance among other industries.

What are SparkPost alternatives?

Email On Acid, Elastic Email, Direct Mail For Mac and MoonMail are popular alternatives for SparkPost.

Where is SparkPost located?

SparkPost is headquartered at Columbia, Maryland.
lightning

Peers used SparkPost for communication management and engagement management

SparkPost Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (11)
Analytics

4.21/5 ★

Read Reviews (98)
Custom Reports

3.83/5 ★

Read Reviews (166)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.52/5 ★

Read Reviews (11)
Analytics

4.21/5 ★

Read Reviews (98)
Custom Reports

3.83/5 ★

Read Reviews (166)

Software Failure Risk Guidance

?

for SparkPost

Overall Risk Meter

Low Medium High

Top Failure Risks for SparkPost

SparkPost Profile

Company Name

SparkPost

Company Website

https://www.sparkpost.com/

HQ Location

Columbia, Maryland

Employees

251-500

Social

Financials

PRIVATE