Trial Run Overview

Trial Run, a cloud-based product from Fractal Analytics, allows companies to conduct strategic analytics experiments. It evolved from nearly two decades of innovation at Fractal Analytics.

Use Cases

Customers recommend Loyalty Management, Promotion Management, Campaign Management, as the business use cases that they have been most satisfied with while using Trial Run.

Other use cases:

  • Merchandising
  • Sending & Publishing Communications
  • Cross Selling
  • Training & Onboarding
  • Workflow Management
  • Bundling Of Products
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Business Priorities

Launch New Products and Improve ROI are the most popular business priorities that customers and associates have achieved using Trial Run.

Other priorities:

  • Enhance Customer Relationships
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
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Trial Run Use-Cases and Business Priorities: Customer Satisfaction Data

Trial Run works with different mediums / channels such as Promotions. Coupons. Offline etc.

Comprehensive Insights on Trial Run Use Cases

How does Trial Run facilitate Loyalty Management?

Case Studies

Consumer Goods

CASE STUDY A global consumer goods leader

Fractal helped a global consumer goods leader improve analytics across all business units. The company wanted to use data-driven insights to boost business growth and efficiency. Fractal delivered a ...unified data platform, AI and engineering solutions, and scalable analytics tools. The solution enabled self-service analytics, automated insights, and better customer touchpoints. The company achieved operational excellence and is expanding analytics to more units.

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Financial Services

CASE STUDY A leading US financial services company

Fractal delivered a scalable AI personalization framework for a leading US financial services company. The bank faced declining customer engagement and satisfaction. Fractal's solution improved trust..., personalized interactions, and enhanced service quality. The approach included model development, validation, and deployment. Results included a 95% reduction in model development time, better compliance, and stronger customer relationships. The company saw increased revenue growth, loyalty, and satisfaction.

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Media Production

CASE STUDY Europe's largest media company

Fractal's AI-powered recommendation system helped Europe's largest media company improve customer experience and drive sales. The company wanted to use call data to boost up-sell and cross-sell conve...rsions. Fractal built a modular AI system that integrated 25+ data sources and delivered product suggestions to agents. The solution led to quick acceptance by staff and a significant sales boost in the first week. The company processed over 25 million calls for 15 million customers across 30 product lines.

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Trial Run Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Custom Reports

3.87/5 ★

Read Reviews (13)
Analytics

3.86/5 ★

Read Reviews (13)
CAPABILITIES RATINGS AND REVIEWS
Custom Reports

3.87/5 ★

Read Reviews (13)
Analytics

3.86/5 ★

Read Reviews (13)

Software Failure Risk Guidance

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for Trial Run

Top Failure Risks for Trial Run

Fractal Analytics Inc News

Product

We see Agentic AI as a Once-in-a-Lifetime Opportunity: Srikanth Velamakanni - Entrepreneur

Fractal Analytics is advancing its AI capabilities with the introduction of Project Ramanujan, enhancing large language models with deep mathematical reasoning. The company plans to launch Cogentiq, an agentic AI platform for B2B applications, and Project Pioneer, a multi-agent AI system for real-world applications. Fractal's focus on agentic AI aims to transform business processes across various sectors.

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M&A

Fractal Acquires Enterprise AI Provider Zerogons to ... - Datanami

Fractal has acquired Zerogons, an enterprise AI provider, to enhance its Cloud AI business. This acquisition aims to accelerate Fractal's 'data to decisions' journey for Fortune 500 clients. The integration of Zerogons' AI/ML engineering platform will help operationalize AI through cloud solutions, aligning with the increasing demand for cloud-based AI solutions.

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Awards

Fractal Named a Leader in Customer Analytics by Independent Research Firm - Yahoo Finance

Fractal Analytics has been recognized as a Leader in The Forrester Wave: Customer Analytics Services, Q2 2025. The report cites Fractals strengths in AI-driven customer analytics, personalization, and data science expertise for enterprise clients. This independent recognition highlights Fractals impact on customer experience and advanced analytics for Fortune 500 companies.

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Awards

Fractal Named a Leader in Customer Analytics by Independent Research Firm

Fractal Analytics has been recognized as a 'Leader' in the Forrester Wave: Customer Analytics Services, Q2 2025 report. The independent research firm highlighted Fractal's expertise in enterprise AI and customer analytics, citing strong data science capabilities and the ability to deliver actionable insights for Fortune 500 clients.

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Fractal Analytics Inc Profile

Company Name

Fractal Analytics Inc

Company Website

https://fractal.ai/

HQ Location

Suite 76J, One World Trade Center, New York, New York, NY 10007, US

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