Unacast Location Processing Platform Overview

Unacast delivers precise location intelligence and foot traffic data, enabling businesses to make informed decisions based on real-world insights. This data empowers companies across various industries to analyze consumer behavior, optimize site selection, and enhance marketing strategies. Unacast’s comprehensive suite of solutions supports every stage of the data analytics journey, offering high visual performance and global coverage. By leveraging Unacast’s industry-leading data, businesses can gain a competitive edge through deeper understanding of foot traffic patterns and location-based trends.

Use Cases

Customers recommend Competitive Intelligence, International Marketing, Engaging And Following Up, as the business use cases that they have been most satisfied with while using Unacast Location Processing Platform.

Other use cases:

  • Merchandising
  • Advertisement
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Business Priorities

Increase Sales & Revenue and Establish Thought Leadership are the most popular business priorities that customers and associates have achieved using Unacast Location Processing Platform.

Other priorities:

  • Grow Market Share
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Unacast Location Processing Platform Use-Cases and Business Priorities: Customer Satisfaction Data

Unacast Location Processing Platform works with different mediums / channels such as Offline. and On Premises.

Unacast's platform Turbine transforms raw telco data into valuable human mobility insights. Location data is processed at scale while ensuring privacy.

Comprehensive Insights on Unacast Location Processing Platform Use Cases

Why is Unacast Location Processing Platform the best choice for Competitive Intelligence?

2+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Unacast Location Processing Platform solved their business needs. Cuspera uses 130 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific business needs.

Case Studies

Management Consulting

CASE STUDY The Retail Coach

The Retail Coach wanted to improve their data analysis without making their process more complex. They needed a flexible and easy-to-use solution for analyzing trade areas and customer segments. They... chose Unacast’s Location Insights Platform to help them quickly generate custom trade areas and view detailed psychographic data. The platform made their workflow faster and easier. Since using Unacast, The Retail Coach has seen a decrease in work turnaround time and maintains a 90% client retention rate.

CASE STUDY AdTech Client

An AdTech client wanted to improve hyper-local targeting for its advertising platform. They needed reliable location data to power their campaigns. The client chose Unacast for its strong data valida...tion and helpful support team. Integration was easy and finished ahead of schedule. The partnership led to better platform performance and more accurate location-based targeting. The client is very satisfied and plans to keep working with Unacast.

Education

CASE STUDY University of Chicago

The University of Chicago wanted to improve public parks using better data. They used smartphone location data to see how people use parks. The data helped them find which areas were used most and wh...ere there were problems. This let them plan parks that are more fair and useful for everyone. The project showed that clean, accurate data can help make better public spaces.

Health, Wellness and Fitness

CASE STUDY Pet Industry Client

A nationwide pet industry client with over fifty locations wanted to improve their marketing. They had just brought their marketing in-house and needed better data to understand their customers. They... used Unacast’s Location Insights Platform and Spatial.ai’s PersonaLive Platform. These tools helped them target their marketing and learn more about their customers’ behaviors. The client saw better media planning and targeting, and they plan to keep using these tools for future campaigns.

Marketing and Advertising

CASE STUDY Relu AI

Relu AI wanted to help advertisers measure and improve their out-of-home (OOH) campaigns in India. Advertisers had trouble knowing if their OOH ads worked because they lacked good data. Relu AI used ...Unacast’s location data to give advertisers clear and accurate ways to track their campaigns. This helped advertisers plan better, trust the results, and spend their budgets more wisely. The platform made it easier for advertisers to try new ideas and see what worked, leading to better business results.

Education

CASE STUDY University of Florida Transportation Institute (UFTI)

UFTI wanted to understand how people moved during the Kincade, California wildfires. They worked with Unacast to use location data to study evacuation patterns. The data showed when and how people le...ft evacuation zones. This helped UFTI learn about evacuation behavior during wildfires. The findings help emergency managers plan better and prepare communities for disasters.

lightning

Peers used Unacast Location Processing Platform for competitive intelligence and international marketing

Unacast Location Processing Platform Features

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FEATURE RATINGS AND REVIEWS
Analytics

4.02/5

Read Reviews (35)
Custom Reports

3.97/5

Read Reviews (37)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.02/5

Read Reviews (35)
Custom Reports

3.97/5

Read Reviews (37)

Software Failure Risk Guidance

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for Unacast Location Processing Platform

Top Failure Risks for Unacast Location Processing Platform

Unacast AS Profile

Company Name

Unacast AS

Company Website

https://www.unacast.com/

HQ Location

12 E 33rd St New York, US

Employees

11-50

Social

Financials

SERIES B