Comparison Summary
This comparison report of Adobe Marketo Engage vs. Delivra is based on a specific set of business needs and context. The comparison uses 37429 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Adobe Marketo Engage and Delivra
Adobe Marketo Engage, Delivra, Salesforce Account Engagement (Formerly Pardot), ActiveCampaign, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Adobe Marketo Engage covers Engagement Management with E-Mail, Campaign Management with E-Mail, Lead Management with E-Mail, Communication Management with E-Mail, etc.
Delivra focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Drip Marketing with E-Mail, Campaign Management with E-Mail, etc.
"Adobe Experience Platform will help empower our team to understand our customers better, ultimately resulting in more personalized and valuable engagements — a powerful tool for any brand looking to succeed today " - Susie Emmerling
"With Delivra everything is very user friendly, it’s very drag and drop, and it’s simplified a lot of our processes. " - Ryann Weatherford
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Adobe Marketo Engage
Focus area
Adobe Marketo Engage is better than Delivra for
Software Failure Risk
About
Marketing Automation Software for lead management and B2B marketers
Marketing automation that's straightforward to measure success
Age
1982
Financials
SERIES A
M&A
Business Need
Total Processes
(we found evidences for)
140
58
Total Goals
(we found evidences for)
19
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Scale best practices
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Establish thought leadership
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Improve ROI
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Increase sales & revenue
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Enhance customer relationships
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Grow market share
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Enter new markets internationally or locally
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Improve digital and social presence
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Build brand awareness
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Improve internal communications
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Improve brand engagement
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Launch new products
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Improve efficiency
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Improve stakeholder relations
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Increase customer life time value
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Improve visibility
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Improve consistency
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Shorten ramp up time
- See 16 more
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Acquire customers
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Improve ROI
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Scale best practices
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Grow market share
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Increase sales & revenue
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Enhance customer relationships
-
Improve efficiency
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Enter new markets internationally or locally
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Launch new products
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Improve internal communications
- See 7 more
Top Channels
Channels Used
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e-mail
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social media
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newsletter
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website
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offline
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promotions
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Facebook
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Twitter
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trade shows
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phone calls
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text SMS
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display advertisement
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games
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coupons
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causes and charity
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video
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Facebook at work
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on premises
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mobile
- See 16 more
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e-mail
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social media
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newsletter
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website
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offline
-
promotions
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Facebook
-
Twitter
-
trade shows
-
phone calls
-
text SMS
-
display advertisement
-
games
-
coupons
-
causes and charity
-
video
-
Facebook at work
-
on premises
-
mobile
- See 16 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
