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Alteryx vs Tableau Desktop: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Alteryx vs. Tableau Desktop is based on a specific set of business needs and context. The comparison uses 35763 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Alteryx and Tableau Desktop

Alteryx, Tableau Desktop, KNIME Analytics Platform, Rapidminer, etc., belong to a category of solutions that help Business Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Alteryx covers Workflow Management, Collaboration, Lead Analytics, Social Media Management, etc.

Tableau Desktop focuses on Funnel Analysis, Competitive Intelligence, Communication Management, Social Media Management, etc.

"The location planning process would previously take Gymshark 14 days to understand best locations for events based on customer activity, their spend and gender splits. Using Alteryx, Gymshark can now compare 5 different locations in 5 minutes for a ...process improvement of 37x. " - Gemma Hulbert

"Tableau Cloud gives us an opportunity to bring different facets of our organization together. And the ease with which we’ve been able to give that to Red Hatters across the globe and in different functions has helped speed up and create a community ...groundswell. " - Wes Gelpi

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Alteryx

Focus area

Software Failure Risk

  • low

logo Tableau Desktop

Focus area

Tableau Desktop is better than Alteryx for

Software Failure Risk

  • medium

About

End-to-end automation platform that Unifies Analytics, Data Science, and Process Automation

Tableau

Age

2011

2003

Financials

IPO

M&A

Business Need

Total Processes
(we found evidences for)

73

116

Total Goals
(we found evidences for)

14

21

Top Processes

Evidences indicate better relative satisfaction





social media management

social media analytics

scheduling post to social media


competitive intelligence


Scheduling & dispatching


communication management

sending & publishing communications

tracking & monitoring communications



training & onboarding



engagement management

engaging and following up


generation of new leads


helpdesk management


compliance & governance


business development


sales document management

contract management

proposal & quote management


pipeline management


campaign management


lead qualification

lead qualification: firmographic

lead qualification: demographic

lead qualification: technographic



conference call management


products & pricelist management


knowledge management

creating knowledge base




loyalty management

identify target customers


contact list management



content management

content publishing


courses & assessment

create learning path


customer feedback management

measuring customer satisfaction



performance management


sales call management


account management



international marketing


relationship management



revenue cycle management


community building


lifetime value management





trade show marketing


rating and review management






sales review & feedback






category management




Top Goals

Goals Achieved

  • Improve ROI

  • Enhance customer relationships

  • Launch new products

  • Grow market share

  • Establish thought leadership

  • Scale best practices

  • Acquire customers

  • Increase sales & revenue

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve consistency

  • Manage risk

  • Improve visibility

  • Improve stakeholder relations

  • See 11 more
  • Scale best practices

  • Enhance customer relationships

  • Acquire customers

  • Improve efficiency

  • Improve ROI

  • Increase sales & revenue

  • Launch new products

  • Grow market share

  • Manage risk

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Increase customer life time value

  • Improve internal communications

  • Improve visibility

  • Improve stakeholder relations

  • Build brand awareness

  • Improve digital and social presence

  • Improve consistency

  • Improve brand engagement

  • Improve navigation

  • Shorten ramp up time

  • See 18 more

Top Channels

Channels Used

  • offline

  • phone calls

  • user generated content

  • blogs

  • social media

  • website

  • mobile

  • e-mail

  • trade shows

  • video

  • events

  • on premises

  • promotions

  • mobile app

  • Twitter

  • games

  • causes and charity

  • LinkedIn

  • support groups

  • chat

  • Facebook

  • Slack

  • review sites

  • Amazon

  • print media

  • magazine

  • mobile ads

  • channel partners

  • point of sale

  • omnichannel

  • Instagram

  • display advertisement

  • Netflix

  • Skype

  • newsletter

  • mass media

  • See 33 more
  • offline

  • phone calls

  • user generated content

  • blogs

  • social media

  • website

  • mobile

  • e-mail

  • trade shows

  • video

  • events

  • on premises

  • promotions

  • mobile app

  • Twitter

  • games

  • causes and charity

  • LinkedIn

  • support groups

  • chat

  • Facebook

  • Slack

  • review sites

  • Amazon

  • print media

  • magazine

  • mobile ads

  • channel partners

  • point of sale

  • omnichannel

  • Instagram

  • display advertisement

  • Netflix

  • Skype

  • newsletter

  • mass media

  • See 33 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting