cuspera logo CUSPERA

APPCARD vs Epsilon PeopleCloud Loyalty: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of APPCARD vs. Epsilon PeopleCloud Loyalty is based on a specific set of business needs and context. The comparison uses 2767 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing APPCARD and Epsilon PeopleCloud Loyalty

APPCARD, Epsilon PeopleCloud Loyalty, Paytronix, Marsello, etc., belong to a category of solutions that help Customer Loyalty Management. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

APPCARD covers Loyalty Management, Personalized Marketing with Promotions, Engagement Management with Promotions, Campaign Management with Promotions, etc.

Epsilon PeopleCloud Loyalty focuses on Loyalty Management with Promotions, Engagement Management with Offline, Competitive Intelligence with Offline, Lifetime Value Management, etc.

"Once we got going with AppCard, we noticed that our main competitor dropped the program they had been using. Shoppers were comparing us to the competitor’s old program, and were remarking on the ease of use that AppCard provided - you just have to e...nter your phone number and once an item is scanned you automatically get the points. " - David Speigelhoff

"We were able to launch a [loyalty] program in a few short months ... we wouldn’t have been able to do it without Epsilon and the partnership we’ve built " - Kelly Smolinski

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo APPCARD

Focus area

APPCARD is better than Epsilon PeopleCloud Loyalty for

Software Failure Risk

  • low

logo Epsilon PeopleCloud Loyalty

Focus area

Software Failure Risk

  • medium

About

Personalized Loyalty Marketing Programs For Retail

Customer-Centric Loyalty Programs to create loyalty experiences that power lifetime connections with user customers

Age

1969

Financials

SERIES B

M&A

Business Need

Total Processes
(we found evidences for)

56

19

Total Goals
(we found evidences for)

16

12

Top Processes

Evidences indicate better relative satisfaction


customise loyalty program

identify target customers

create engagement based loyalty


personalized marketing


engagement management

engaging and following up


campaign management


social media management

social media analytics



lifetime value management


communication management

sending & publishing communications


competitive intelligence



business development


sales document management

contract management


generation of new leads


lead qualification

lead qualification: technographic


promotion management


segmentation and targeting



workflow management


helpdesk management


content management

content publishing


courses & assessment

create learning path


customer feedback management




contact list management


customer case management




Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Increase customer life time value

  • Improve consistency

  • Improve brand engagement

  • Increase average basket value

  • Scale best practices

  • Launch new products

  • Build brand awareness

  • Improve efficiency

  • Improve visibility

  • Improve digital and social presence

  • See 13 more
  • Acquire customers

  • Enhance customer relationships

  • Grow market share

  • Improve ROI

  • Increase customer life time value

  • Scale best practices

  • Increase sales & revenue

  • Build brand awareness

  • Improve efficiency

  • Improve brand engagement

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • See 9 more

Top Channels

Channels Used

  • offline

  • e-mail

  • point of sale

  • promotions

  • user generated content

  • blogs

  • movies

  • television

  • mass media

  • phone calls

  • text SMS

  • omnichannel

  • mobile

  • newsletter

  • video

  • See 12 more
  • offline

  • e-mail

  • point of sale

  • promotions

  • user generated content

  • blogs

  • movies

  • television

  • mass media

  • phone calls

  • text SMS

  • omnichannel

  • mobile

  • newsletter

  • video

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Security & Privacy Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Integration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting