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BlueHornet vs SmartrMail: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of BlueHornet vs. SmartrMail is based on a specific set of business needs and context. The comparison uses 1248 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing BlueHornet and SmartrMail

BlueHornet, and SmartrMail belong to a category of solutions that help Email Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

BlueHornet covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Generation Of New Leads, etc.

SmartrMail focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Cross Selling with E-Mail, Campaign Management with E-Mail, etc.

"Since working with Mapp Cloud, we have seen excellent results. We can now unify all our customer data from previously disparate sources and, with Mapp Intelligence, have insight-led customer data at our fingertips. This is driving business change. W...e look forward to developing our activity with Mapp over the coming months and years. " - Ilaria Morelli

"Before [we signed up for the Assisted Setup] I’d gone in and created a couple of newsletters but I knew there was a whole framework that needed to go in and I just didn’t have the time to get in and initiate the framework and just have that headspac...e to think about ‘okay, how do we set up a cross-sell? How do we set up a segment for that cross-sell? " - Lily

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo BlueHornet

Focus area

BlueHornet is better than SmartrMail for

Software Failure Risk

  • medium

logo SmartrMail

Focus area

Software Failure Risk

  • low

About

BlueHornet - Mapp Cloud

SmartrMail | Send better email in less time. SmartrMail is the easiest way to send emails that delight your customers and get more sales

Age

1998

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

31

36

Total Goals
(we found evidences for)

7

9

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management


communication management

sending & publishing communications


generation of new leads


personalized marketing


contact list management


social media management

scheduling post to social media

social media analytics


helpdesk management




segmentation and targeting


business development


workflow management


loyalty management

identify target customers


products & pricelist management



competitive intelligence





rating and review management


lifetime value management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve ROI

  • See 4 more
  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Enter new markets internationally or locally

  • Acquire customers

  • Enhance customer relationships

  • Grow market share

  • Increase customer life time value

  • Improve brand engagement

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • offline

  • point of sale

  • website

  • newsletter

  • promotions

  • social media

  • Facebook

  • Facebook page

  • print media

  • magazine

  • Instagram

  • mobile

  • coupons

  • mobile app

  • See 12 more
  • e-mail

  • offline

  • point of sale

  • website

  • newsletter

  • promotions

  • social media

  • Facebook

  • Facebook page

  • print media

  • magazine

  • Instagram

  • mobile

  • coupons

  • mobile app

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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low

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Business Setting