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BrightCove vs Hippo Video: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of BrightCove vs. Hippo Video is based on a specific set of business needs and context. The comparison uses 4519 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing BrightCove and Hippo Video

BrightCove, Hippo Video, Wistia, Cincopa, etc., belong to a category of solutions that help Video Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

BrightCove covers Content Management with Video, Advertisement with Video, Communication Management with Video, Social Media Management with Social Media, etc.

Hippo Video focuses on Engagement Management with Video, Communication Management with E-Mail, Collaboration with Video, Lead Engagement with Video, etc.

"In particular, the Sales and Service team love Brightcove Gallery because they can now send their clients to a beautiful SEEK video portal, instead of some huge, public video site where it’s impossible to control your brand. " - Pip Duncan

"Experience the joy of Hippo Video. It made my workflow immensely straightforward. I believe everyone will agree that the use of Video is a must in today's communication. Hippo Video is there to help you with sales, marketing, and support related tas...ks. There is a learning curve with videos. If you properly plan and allocate time, your time will be worth & you will have a great experience using Hippo Video. " - Mark H

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo BrightCove

Focus area

BrightCove is better than Hippo Video for

Software Failure Risk

  • medium

logo Hippo Video

Focus area

Hippo Video is better than BrightCove for

Software Failure Risk

  • low

About

The most powerful way to connect with every audience

Video Customer Experience Platform to achieve marketing and sales goals

Age

2004

Financials

IPO

PRIVATE

Business Need

Total Processes
(we found evidences for)

65

65

Total Goals
(we found evidences for)

12

10

Top Processes

Evidences indicate better relative satisfaction


content publishing



communication management

sending & publishing communications

tracking & monitoring communications


social media management

scheduling post to social media

social media analytics

engaging on social media

monitoring social media

managing social media account


engagement management

engaging and following up




workflow management


lead qualification

lead qualification: technographic



sales document management

proposal & quote management

contract management


campaign management


training & onboarding


account management




knowledge management




generation of new leads



social media marketing


follower management


lifetime value management



conversion management




contact list management



rating and review management



helpdesk management



measuring customer satisfaction


customer feedback management

measuring customer satisfaction



personalized marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Improve ROI

  • Improve brand engagement

  • Increase sales & revenue

  • Improve internal communications

  • Build brand awareness

  • Enhance customer relationships

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Increase customer life time value

  • See 9 more
  • Acquire customers

  • Increase sales & revenue

  • Enhance customer relationships

  • Grow market share

  • Build brand awareness

  • Establish thought leadership

  • Scale best practices

  • Improve digital and social presence

  • Improve ROI

  • Improve internal communications

  • See 7 more

Top Channels

Channels Used

  • video

  • e-mail

  • website

  • social media

  • phone calls

  • LinkedIn

  • offline

  • chat

  • user generated content

  • blogs

  • point of sale

  • games

  • Slack

  • on premises

  • text SMS

  • mobile

  • mobile app

  • See 14 more
  • video

  • e-mail

  • website

  • social media

  • phone calls

  • LinkedIn

  • offline

  • chat

  • user generated content

  • blogs

  • point of sale

  • games

  • Slack

  • on premises

  • text SMS

  • mobile

  • mobile app

  • See 14 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting