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ExpertSender vs ProCampaign®: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of ExpertSender vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 2638 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing ExpertSender and ProCampaign®

ExpertSender, ProCampaign®, Actito, Makesbridge, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

ExpertSender covers Workflow Management with E-Mail, Engagement Management with E-Mail, Segmentation And Targeting with E-Mail, Communication Management with E-Mail, etc.

ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.

"We successfully migrated our marketing automation operations for 7 countries to ExpertSender in only 30 days. This allowed us to send highly relevant behavior-based campaigns before, a very hectic period of the year. Since January, we’ve been levera...ging transactional data in data-driven campaigns to boost repeat purchases throughout the customer’s journey. We expect sales coming from marketing automation to double by the end of the year. " - Marcin Nawrocki

"For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail. " - Christin Susann Bugrahan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo ExpertSender

Focus area

Software Failure Risk

  • medium

logo ProCampaign®

Focus area

ProCampaign® is better than ExpertSender for

Software Failure Risk

  • low

About

Marketing Automation tool to grow ecommerce stores

A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

34

71

Total Goals
(we found evidences for)

9

13

Top Processes

Evidences indicate better relative satisfaction


workflow management


engagement management

engaging and following up


segmentation and targeting


communication management

sending & publishing communications


campaign management


loyalty management

customise loyalty program

identify target customers


helpdesk management


contact list management





products & pricelist management




customer feedback management

measuring customer satisfaction


lifetime value management


relationship management



sales document management

contract management




discount management


rating and review management


generation of new leads


personalized marketing


competitive intelligence



content management



promotion management



trade show marketing



managing social media account


social media management

managing social media account


lead qualification



performance management


conversion management


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Improve consistency

  • Grow market share

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve efficiency

  • See 6 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Improve ROI

  • See 10 more

Top Channels

Channels Used

  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more
  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting