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IQM Marketplace vs Cidewalk: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of IQM Marketplace vs. Cidewalk is based on a specific set of business needs and context. The comparison uses 483 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing IQM Marketplace and Cidewalk

IQM Marketplace, and Cidewalk belong to a category of solutions that help Mobile Advertising. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

IQM Marketplace covers Advertisement with Mobile, Engagement Management with Mobile, Communication Management with Mobile, Influencer Marketing with Mobile, etc.

Cidewalk focuses on Advertisement with Mobile, Engagement Management with Video, Campaign Management, Ad Retargeting, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo IQM Marketplace

Focus area

Software Failure Risk

  • medium

logo Cidewalk

Focus area

Software Failure Risk

  • medium

About

A media buying marketplace built for the open internet.

Cidewalk - Instant. Local. Mobile. Ads

Financials

PRIVATE

Business Need

Total Processes
(we found evidences for)

20

17

Total Goals
(we found evidences for)

8

4

Top Processes

Evidences indicate better relative satisfaction



engagement management

engaging and following up


communication management

sending & publishing communications


influencer marketing


social media marketing


segmentation and targeting


campaign management

campaign monitoring


lifetime value management



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase customer life time value

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Establish thought leadership

  • Enter new markets internationally or locally

  • See 5 more
  • Enter new markets internationally or locally

  • Acquire customers

  • Grow market share

  • Improve digital and social presence

  • See 1 more

Top Channels

Channels Used

  • mobile

  • mobile ads

  • video

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • on premises

  • display advertisement

  • e-mail

  • website

  • promotions

  • events

  • trade shows

  • See 12 more
  • mobile

  • mobile ads

  • video

  • social media

  • user generated content

  • blogs

  • mobile app

  • offline

  • on premises

  • display advertisement

  • e-mail

  • website

  • promotions

  • events

  • trade shows

  • See 12 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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No Data

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Migration Risk

low

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No Data

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Business Setting