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Kissmetrics vs Google Data Studio: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Kissmetrics vs. Google Data Studio is based on a specific set of business needs and context. The comparison uses 12750 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Kissmetrics and Google Data Studio

Kissmetrics, Finteza, Mixpanel, etc., belong to a category of solutions that help Digital Analytics, whereas Google Data Studio, Databox, DashThis, etc., belong to a category of solutions that help Business Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Kissmetrics covers Engagement Management with Website, Campaign Management, Funnel Analysis, Social Media Management with Website, etc.

Google Data Studio focuses on Advertisement with Social Media, Social Media Management with Social Media, Funnel Analysis, Engagement Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Kissmetrics

Focus area

Software Failure Risk

  • medium

logo Google Data Studio

Focus area

Google Data Studio is better than Kissmetrics for

Software Failure Risk

  • medium

About

Kissmetrics | Get, keep and grow with Customer Engagement ...

Dashboarding & Data Visualization Tools - Google Data Studio

Financials

SERIES B

SERIES A

Business Need

Total Processes
(we found evidences for)

75

95

Total Goals
(we found evidences for)

11

14

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


campaign management

campaign monitoring

campaign analytics


social media management

social media analytics

engaging on social media

managing social media account





generation of new leads


helpdesk management


training & onboarding



communication management

sending & publishing communications

tracking & monitoring communications



searching for content



lifetime value management


segmentation and targeting


competitive intelligence


workflow management


sales document management


lead qualification

lead qualification: behavioural



rating and review management



contact list management


social media marketing


customer feedback management


loyalty management

identify target customers


account management




courses & assessment

track learning progress


follower management


influencer marketing


conversion management












community building



sales review & feedback


business development


products & pricelist management



Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Increase customer life time value

  • Scale best practices

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve consistency

  • Build brand awareness

  • Improve internal communications

  • See 8 more
  • Acquire customers

  • Improve ROI

  • Enhance customer relationships

  • Grow market share

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Improve efficiency

  • Improve digital and social presence

  • Launch new products

  • Scale best practices

  • Improve internal communications

  • Build brand awareness

  • Improve stakeholder relations

  • Increase customer life time value

  • See 11 more

Top Channels

Channels Used

  • social media

  • website

  • Facebook

  • e-mail

  • video

  • user generated content

  • blogs

  • Twitter

  • mobile

  • offline

  • LinkedIn

  • display advertisement

  • phone calls

  • point of sale

  • mobile app

  • games

  • Instagram

  • Doubleclick

  • review sites

  • Amazon

  • out of home

  • brochure

  • Facebook page

  • chat

  • Pinterest

  • mass media

  • television

  • on premises

  • promotions

  • causes and charity

  • events

  • trade shows

  • Snapchat

  • print media

  • magazine

  • text SMS

  • support groups

  • Whatsapp

  • movies

  • See 36 more
  • social media

  • website

  • Facebook

  • e-mail

  • video

  • user generated content

  • blogs

  • Twitter

  • mobile

  • offline

  • LinkedIn

  • display advertisement

  • phone calls

  • point of sale

  • mobile app

  • games

  • Instagram

  • Doubleclick

  • review sites

  • Amazon

  • out of home

  • brochure

  • Facebook page

  • chat

  • Pinterest

  • mass media

  • television

  • on premises

  • promotions

  • causes and charity

  • events

  • trade shows

  • Snapchat

  • print media

  • magazine

  • text SMS

  • support groups

  • Whatsapp

  • movies

  • See 36 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting