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Lob Print & Mail vs Higher Logic Thrive Marketing: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lob Print & Mail vs. Higher Logic Thrive Marketing is based on a specific set of business needs and context. The comparison uses 2445 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and Higher Logic Thrive Marketing

Lob Print & Mail, Higher Logic Thrive Marketing, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

Higher Logic Thrive Marketing focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Social Media Management with Social Media, etc.

"We use Lob Address Verification in front of our KYC service to catch any mistakes made by our customers when inputting their address. " - Trevor Marshall

"Pandemic or not, we were moving ahead with establishing a community platform. Our staff and volunteer leaders spent so much time responding to the same questions over email. Our communications were leaving people with more follow-up questions. We we...re only talking to, not engaging with our chapter leaders. We realized there had to be a better way. Our Higher Logic Leadership Community has truly made a tremendous difference. We are now delivering critical information and turnkey materials to business teachers 24/7 to better meet their needs. " - ALEXANDER T. GRAHAM

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Lob Print & Mail is better than Higher Logic Thrive Marketing for

Software Failure Risk

  • low

logo Higher Logic Thrive Marketing

Focus area

Software Failure Risk

  • low

About

Automated Direct Mail Platform to Program and control direct mail just like email

Marketing Automation delivering personalized content and targeted communications

Age

2013

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

49

53

Total Goals
(we found evidences for)

13

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management

contract management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program


generation of new leads



lead qualification

lead qualification: technographic


communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting









personalized marketing


helpdesk management


contact list management


social media marketing




subscription management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Build brand awareness

  • Improve internal communications

  • Improve stakeholder relations

  • Improve consistency

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • phone calls

  • Twitter

  • Facebook

  • promotions

  • offline

  • on premises

  • mobile

  • newsletter

  • See 8 more
  • e-mail

  • social media

  • website

  • phone calls

  • Twitter

  • Facebook

  • promotions

  • offline

  • on premises

  • mobile

  • newsletter

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting