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Compare Lob Print & Mail vs Higher Logic Thrive Marketing

Comparison Summary

For Lob Print & Mail vs Higher Logic Thrive Marketing comparison, Our AI algorithm looked at 2445 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Lob Print & Mail and Higher Logic Thrive Marketing to solve their respective business needs.

Pros and cons of Lob Print & Mail and Higher Logic Thrive Marketing

Lob Print & Mail is more suited to businesses that require Engagement Management with Omnichannel and Direct Marketing where as Higher Logic Thrive Marketing is focused towards Engagement Management with E-Mail and Communication Management with E-Mail .

logo Lob Print & Mail

Focus area

Lob Print & Mail is better than Higher Logic Thrive Marketing for

Software Failure Risk

  • low

logo Higher Logic Thrive Marketing

Focus area

Software Failure Risk

  • low

About

Automated Direct Mail Platform to Program and control direct mail just like email

Marketing Automation delivering personalized content and targeted communications

Age

2013

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

49

53

Total Goals
(we found evidences for)

13

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management

contract management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program


generation of new leads



lead qualification

lead qualification: technographic


communication management

sending & publishing communications

tracking & monitoring communications


segmentation and targeting









personalized marketing


helpdesk management


contact list management


social media marketing




subscription management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Acquire customers

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Build brand awareness

  • Improve internal communications

  • Improve stakeholder relations

  • Improve consistency

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • social media

  • website

  • phone calls

  • Twitter

  • Facebook

  • promotions

  • offline

  • on premises

  • mobile

  • newsletter

  • See 8 more
  • e-mail

  • social media

  • website

  • phone calls

  • Twitter

  • Facebook

  • promotions

  • offline

  • on premises

  • mobile

  • newsletter

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting