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Lob Print & Mail vs itracMarketer Platform: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Lob Print & Mail low Failure Risk for itracMarketer Platform low
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Comparison Summary

This comparison report of Lob Print & Mail vs. itracMarketer Platform is based on a specific set of business needs and context. The comparison uses 1711 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and itracMarketer Platform

Lob Print & Mail, itracMarketer Platform, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

itracMarketer Platform focuses on Engagement Management with E-Mail, Communication Management with Social Media, Social Media Management with Social Media, Campaign Management with E-Mail, etc.

"Using the Lob API, we automated all of this—from making sure members were providing deliverable addresses to programmatically sending postcards on-demand instead of through an entirely manual process. " - Denise Remhof

"Easily customizable, intuitive, easy to use, reliable, time saving (auto responders), they are always there to help! " - giraffe&friends

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Lob Print & Mail is better than itracMarketer Platform for

Software Failure Risk

  • low

logo itracMarketer Platform

Focus area

Software Failure Risk

  • low

About

Automated Direct Mail Platform to Program and control direct mail just like email

Email & Marketing Automation CRM Platform to improve and grow business.

Age

2013

Financials

SERIES B

NA

Business Need

Total Processes
(we found evidences for)

49

52

Total Goals
(we found evidences for)

13

9

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (42)

Read Reviews (29)

engaging and following up

Read Reviews (30)

Read Reviews (25)

direct marketing

Read Reviews (23)

Read Reviews (0)

workflow management

Read Reviews (19)

Read Reviews (8)

social media management

Read Reviews (12)

Read Reviews (22)

social media analytics

Read Reviews (12)

Read Reviews (5)

sales document management

Read Reviews (11)

Read Reviews (3)

digital signature

Read Reviews (10)

Read Reviews (0)

campaign management

Read Reviews (10)

Read Reviews (16)

products & pricelist management

Read Reviews (7)

Read Reviews (0)

training & onboarding

Read Reviews (7)

Read Reviews (1)

loyalty management

Read Reviews (5)

Read Reviews (0)

customise loyalty program

Read Reviews (4)

Read Reviews (0)

generation of new leads

Read Reviews (4)

Read Reviews (2)

lead qualification

Read Reviews (4)

Read Reviews (2)

lead qualification: technographic

Read Reviews (3)

Read Reviews (0)

communication management

Read Reviews (4)

Read Reviews (23)

sending & publishing communications

Read Reviews (3)

Read Reviews (13)

tracking & monitoring communications

Read Reviews (1)

Read Reviews (9)

segmentation and targeting

Read Reviews (3)

Read Reviews (3)

creating contact list

Read Reviews (0)

Read Reviews (2)

contact list management

Read Reviews (0)

Read Reviews (14)

creating contact list

Read Reviews (0)

Read Reviews (2)

customer feedback management

Read Reviews (0)

Read Reviews (9)

social media marketing

Read Reviews (0)

Read Reviews (5)

content sharing

Read Reviews (0)

Read Reviews (2)

content management

Read Reviews (0)

Read Reviews (4)

content sharing

Read Reviews (0)

Read Reviews (2)

relationship management

Read Reviews (0)

Read Reviews (3)

distribution management

Read Reviews (0)

Read Reviews (3)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Improve ROI

  • Acquire customers

  • Grow market share

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Increase sales & revenue

  • See 6 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • Twitter

  • Facebook

  • promotions

  • offline

  • LinkedIn

  • on premises

  • point of sale

  • phone calls

  • See 8 more

  • social media

  • e-mail

  • website

  • Twitter

  • Facebook

  • promotions

  • offline

  • LinkedIn

  • on premises

  • point of sale

  • phone calls

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting