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Lob Print & Mail vs ProCampaign®: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Lob Print & Mail vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 3105 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Lob Print & Mail and ProCampaign®

Lob Print & Mail, ProCampaign®, Broadridge Distributed Marketing Solution, Total Expert, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Lob Print & Mail covers Engagement Management with Omnichannel, Direct Marketing, Workflow Management, Social Media Management, etc.

ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.

"The API is so simple to work with, it makes developing fun! ...The Address Verification has saved us so much time speaking to UPS to update incorrect addresses and lots of customers that are no longer blaming us for wrong address. " - Bianca L. Padilla

"For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail. " - Christin Susann Bugrahan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Lob Print & Mail

Focus area

Software Failure Risk

  • low

logo ProCampaign®

Focus area

ProCampaign® is better than Lob Print & Mail for

Software Failure Risk

  • low

About

Automated Direct Mail Platform to Program and control direct mail just like email

A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities

Age

2013

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

49

71

Total Goals
(we found evidences for)

13

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up



workflow management


social media management

social media analytics


sales document management

contract management


campaign management


products & pricelist management


training & onboarding


loyalty management

customise loyalty program

identify target customers


generation of new leads



lead qualification

lead qualification: technographic


communication management

sending & publishing communications


segmentation and targeting






competitive intelligence


trade show marketing


rating and review management




personalized marketing


lifetime value management


discount management


measuring customer satisfaction


customer feedback management

measuring customer satisfaction



contact list management



content management



promotion management


relationship management





performance management



conversion management


helpdesk management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Enter new markets internationally or locally

  • Grow market share

  • Improve visibility

  • Increase sales & revenue

  • Launch new products

  • Improve ROI

  • Scale best practices

  • Build brand awareness

  • Improve stakeholder relations

  • Improve digital and social presence

  • Improve internal communications

  • See 10 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Improve ROI

  • See 10 more

Top Channels

Channels Used

  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more
  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting