Overview: Looker BI and Microstrategy as Business Intelligence Category solutions.

Looker BI and Microstrategy both serve the business intelligence sector but cater to slightly different needs. Looker BI is robust in custom reporting and supports large enterprises predominantly, while Microstrategy excels in analytics with a strong foothold in the mid-market and small businesses. Looker BI provides 24/7 support making it appealing for larger scale operations, whereas Microstrategy's focus on training and onboarding aids smaller businesses in setting up swiftly.

Looker BI and Microstrategy: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Looker BI aids users in competitive intelligence and workflow management alongside social media analytics, making it ideal for managing digital campaigns. read more →

Microstrategy offers strong capabilities in competitive intelligence and social media management, perfect for businesses focusing on digital presence. read more →

Business Goals

Looker BI helps users improve customer relationships and ROI, while scaling best practices, catering to growth-focused strategies. read more →

Microstrategy is geared towards increasing sales and improving efficiency for companies aiming for streamlined operations. read more →

Core Features

Looker BI boasts extensive custom reporting and analytics, meeting the needs of enterprises requiring detailed data insights. read more →

Microstrategy offers comprehensive analytics with strong integration features, suitable for businesses needing robust data handling. read more →

Vendor Support

Looker BI delivers 24/7 support and multiple channels, which align well with diverse operational requirements. read more →

Microstrategy provides effective training and onboarding, supporting businesses in quickly adopting new BI tools. read more →

Segments and Industries

Looker BI is favored by large enterprises and the tech industry, reflecting its capacity to support complex operations. read more →

Microstrategy is popular among small to mid-market segments and spans diverse industries like IT and retail. read more →

Operational Alignment

Looker BI integrates seamlessly into enterprise workflows, providing comprehensive data solutions for large organizations. read more →

Microstrategy fits well with smaller enterprises aiming for efficient BI implementation and operational agility. read more →

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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IT and Other Capabilities

Low
Medium
High

Ease of migration

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Data

Data Import

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Data Export

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Support

Chat Support

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Email Support

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Phone Support

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24/7 Support

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Others

Analytics

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Custom Reports

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AI Powered

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Most deployed common Use Cases for Looker BI and Microstrategy

How can Looker BI and Microstrategy optimize your Competitive Intelligence Workflow?

Looker Bi and Microstrategy are both business intelligence tools. Both tools offer data analysis and visualization capabilities. Looker Bi is a cloud-based solution, while Microstrategy is on-premises. Microstrategy has a longer history and offers more features, but Looker Bi is easier to use. A limitation of both tools is that they are complex and require technical expertise to fully utilize.

"...Looker is strongly recommended as a Business Intelligence tool when you wish to work with huge amounts of data...." Peer review by Engineer in Information Technology

"...reporting and analyzing our data in different angles, it is a lot easier to make manipulation to our data then doing it at the source level allowing us to do a lot of benchmark analysis which helping the business to move forward...." Peer review by Sofiane A., Hospital & Health Care

How can Looker BI and Microstrategy enhance your Lead Analytics process?

Looker Bi and MicroStrategy both offer business intelligence and analytics capabilities. Looker Bi is notable for its ease of use, allowing users without SQL knowledge to query data. MicroStrategy, on the other hand, provides a comprehensive suite that covers the entire business intelligence process. Both platforms have received recognition from Gartner for their analytics and business intelligence capabilities.

"...Rather than having to always go to the Business Intelligence or Analytics team, people of any level can query data without any SQL knowledge or understanding and yield results that are either directly actionable or ask more questions that can be answered using Looker...." Peer review by Daniel de Sybel, Marketing and Advertising

"...The study is based on surveys completed in April 2018 with 500 globally-based enterprise analytics and business intelligence professionals on the state of their organizations analytics initiatives across 20 industries...." Global State Of Enterprise Analytics, 2018