Comparison Summary
This comparison report of Lytics CDP vs. RMC Customer Data Platform is based on a specific set of business needs and context. The comparison uses 847 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Lytics CDP and RMC Customer Data Platform
Lytics CDP, RMC Customer Data Platform, Tealium Audiencestream CDP, Ascent360, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Lytics CDP covers Advertisement with E-Mail, Engagement Management with Website, Segmentation And Targeting with E-Mail, Campaign Management, etc.
RMC Customer Data Platform focuses on Segmentation And Targeting with Promotions, Helpdesk Management with Phone Calls, Advertisement with Social Media, Channel Marketing with Omnichannel, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Lytics CDP
Focus area
Lytics CDP is better than RMC Customer Data Platform for
Software Failure Risk
About
Customer Data Platform to understand what your customers really want
Marketing Automation and Customer Data Platform for Flawless Marketing
Age
2012
Financials
SERIES C
M&A
Business Need
Total Processes
(we found evidences for)
50
20
Total Goals
(we found evidences for)
12
4
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Acquire customers
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Enter new markets internationally or locally
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Increase customer life time value
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Improve ROI
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Increase sales & revenue
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Grow market share
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Launch new products
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Improve brand engagement
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Improve internal communications
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Build brand awareness
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Scale best practices
- See 9 more
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Enhance customer relationships
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
- See 1 more
Top Channels
Channels Used
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e-mail
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social media
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omnichannel
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website
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phone calls
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mobile
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Facebook
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promotions
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Instagram
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mobile app
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coupons
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offline
- See 9 more
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e-mail
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social media
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omnichannel
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website
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phone calls
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mobile
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Facebook
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promotions
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Instagram
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mobile app
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coupons
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offline
- See 9 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
