Comparison Summary
Introducing Maropost and Inkit
Maropost, Inkit, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.
Inkit focuses on Campaign Management, Engagement Management with E-Mail, Channel Marketing with Omnichannel, Direct Marketing, etc.
"We’re always excited for the new features on the Maropost roadmap. And more than that we’re excited to know we’ll be able to use them at no additional cost, meaning we’ll be getting better value and better capabilities. " - CallieGates
"InkIt has enabled us to streamline our back office and collections, reducing program spend by up to 94%, while maintaining the flexibility to integrate with our existing apps and tools. " - Jordan Hill
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation platform for multi-channel customer engagement
Direct Mail Automation Software for Marketing & Retention
Age
2011
2017
Financials
SERIES B
PRIVATE
Business Need
Total Processes
(we found evidences for)
83
46
Total Goals
(we found evidences for)
13
10
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
-
Enhance customer relationships
-
Increase sales & revenue
-
Acquire customers
-
Scale best practices
-
Improve brand engagement
-
Enter new markets internationally or locally
-
Grow market share
-
Improve ROI
-
Launch new products
-
Establish thought leadership
-
Improve digital and social presence
-
Increase customer life time value
-
Improve efficiency
- See 10 more
-
Enhance customer relationships
-
Acquire customers
-
Improve ROI
-
Grow market share
-
Enter new markets internationally or locally
-
Increase sales & revenue
-
Improve brand engagement
-
Scale best practices
-
Build brand awareness
-
Improve consistency
- See 7 more
Top Channels
Channels Used
-
e-mail
-
offline
-
promotions
-
omnichannel
-
social media
-
point of sale
-
display advertisement
-
user generated content
-
blogs
-
phone calls
-
mobile
-
mobile app
-
website
-
channel partners
-
newsletter
-
text SMS
-
video
- See 14 more
-
e-mail
-
offline
-
promotions
-
omnichannel
-
social media
-
point of sale
-
display advertisement
-
user generated content
-
blogs
-
phone calls
-
mobile
-
mobile app
-
website
-
channel partners
-
newsletter
-
text SMS
-
video
- See 14 more
Failure Risk Guidance Security Report?
Compliance Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Security & Privacy Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Integration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
Migration Risk
{{{rsh_C_1}}}
{{{rsh_C_1}}}
IT and Other Capabilities
- Low
- Medium
- High
