Comparison Summary
Introducing Maropost and Keyhole
Maropost, SAP Marketing Cloud, Klaviyo, etc., belong to a category of solutions that help Marketing Automation, whereas Keyhole, NetBase Quid, Brand24, etc., belong to a category of solutions that help Social Media Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Maropost covers Engagement Management with E-Mail, Campaign Management with Social Media, Social Media Management with Social Media, Communication Management with E-Mail, etc.
Keyhole focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with Social Media, Campaign Management with Social Media, etc.
"We were absolutely leaving money on the table in not being able to pull in the latest content each time a follow up email went out. The clickthrough rates with this strategy are 5-10x higher than our standard newsletter. " - Joshua Storch
"We have this incredible mission to inspire the next generation of tennis greats through our Net Generation brand. Leveraging social media, we have developed relationships with Generation Z and millennial audiences. We’ve assembled a movement of 100 ...ambassadors, the Net Set, age 5 to 19, who share their personal tennis journeys and stories on social media, and it’s through their lens that I see the magic and the mission of the organization unfold. " - Qianna Smith-Bruneteau
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Marketing Automation platform for multi-channel customer engagement
Keyhole: Hashtag Tracking for Twitter, Instagram and Facebook
Age
2011
2013
Financials
SERIES B
SEED
Business Need
Total Processes
(we found evidences for)
83
68
Total Goals
(we found evidences for)
13
13
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Enhance customer relationships
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Increase sales & revenue
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Acquire customers
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Scale best practices
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Improve brand engagement
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Enter new markets internationally or locally
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Grow market share
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Improve ROI
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Launch new products
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Establish thought leadership
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Improve digital and social presence
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Increase customer life time value
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Improve efficiency
- See 10 more
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Improve ROI
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Improve brand engagement
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Build brand awareness
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Improve digital and social presence
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Acquire customers
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Increase sales & revenue
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Enter new markets internationally or locally
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Enhance customer relationships
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Improve efficiency
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Scale best practices
-
Launch new products
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Improve stakeholder relations
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Establish thought leadership
- See 10 more
Top Channels
Channels Used
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social media
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Instagram
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Twitter
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website
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offline
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Facebook
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user generated content
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causes and charity
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blogs
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promotions
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mass media
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games
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mobile
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mobile app
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phone calls
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print media
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magazine
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video
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events
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trade shows
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chat
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on premises
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e-mail
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radio
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Pinterest
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LinkedIn
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review sites
- See 24 more
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social media
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Instagram
-
Twitter
-
website
-
offline
-
Facebook
-
user generated content
-
causes and charity
-
blogs
-
promotions
-
mass media
-
games
-
mobile
-
mobile app
-
phone calls
-
print media
-
magazine
-
video
-
events
-
trade shows
-
chat
-
on premises
-
e-mail
-
radio
-
Pinterest
-
LinkedIn
-
review sites
- See 24 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High