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Compare Mediaocean vs Taptica

Comparison Summary

For Mediaocean vs Taptica comparison, Our AI algorithm looked at 744 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Mediaocean and Taptica to solve their respective business needs.

Pros and cons of Mediaocean and Taptica

Mediaocean is more suited to businesses that require Advertisement and Media Buying where as Taptica is focused towards Advertisement with Mobile and Engagement Management with Video .

logo Mediaocean

Focus area

Mediaocean is better than Taptica for

Software Failure Risk

  • medium

logo Taptica

Focus area

Software Failure Risk

  • medium

About

CROSS-MEDIA CAMPAIGN MANAGEMENT PLATFORM FOR SELLERS

Zemanta | The Art & Science of Content Promotion

Age

2006

Financials

M&A

SEED

Business Need

Total Processes
(we found evidences for)

37

18

Total Goals
(we found evidences for)

9

8

Top Processes

Evidences indicate better relative satisfaction





workflow management


billing and invoice management


campaign management

campaign analytics


communication management

sending & publishing communications

tracking & monitoring communications



sales document management

proposal & quote management


competitive intelligence


engagement management

engaging and following up




helpdesk management


lead qualification

lead qualification: technographic




generation of new leads



business development


Top Goals

Goals Achieved

  • Improve visibility

  • Acquire customers

  • Scale best practices

  • Improve ROI

  • Manage risk

  • Improve efficiency

  • Enhance customer relationships

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • See 6 more
  • Build brand awareness

  • Improve efficiency

  • Improve ROI

  • Enhance customer relationships

  • Increase customer life time value

  • Grow market share

  • Scale best practices

  • Increase sales & revenue

  • See 5 more

Top Channels

Channels Used

  • mobile

  • social media

  • mobile app

  • Facebook

  • video

  • Instagram

  • display advertisement

  • review sites

  • Amazon

  • Twitter

  • website

  • See 8 more
  • mobile

  • social media

  • mobile app

  • Facebook

  • video

  • Instagram

  • display advertisement

  • review sites

  • Amazon

  • Twitter

  • website

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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No Data

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Integration Risk

medium

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No Data

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Migration Risk

medium

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low

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Business Setting