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Ontraport Marketing Automation vs EZ Texting: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Ontraport Marketing Automation vs. EZ Texting is based on a specific set of business needs and context. The comparison uses 5381 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Ontraport Marketing Automation and EZ Texting

Ontraport Marketing Automation, ActiveCampaign, GetResponse, etc., belong to a category of solutions that help Marketing Automation, whereas EZ Texting, Mobile Text Alerts, Simpletexting, etc., belong to a category of solutions that help SMS Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Ontraport Marketing Automation covers Engagement Management with E-Mail, Campaign Management with E-Mail, Communication Management with E-Mail, Contact List Management with E-Mail, etc.

EZ Texting focuses on Communication Management with Text SMS, Engagement Management with Text SMS, Contact List Management, Campaign Management with Text SMS, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Ontraport Marketing Automation

Focus area

Ontraport Marketing Automation is better than EZ Texting for

Software Failure Risk

  • medium

logo EZ Texting

Focus area

Software Failure Risk

  • low

About

Ontraport | Marketing Automation Platform to create campaigns for any aspect of customer lifecycle

Text Marketing Drives Results

Age

2006

2006

Financials

PRIVATE

M&A

Business Need

Total Processes
(we found evidences for)

99

81

Total Goals
(we found evidences for)

14

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence


communication management

sending & publishing communications

tracking & monitoring communications


campaign management

campaign monitoring

campaign analytics


contact list management

creating contact list


referral management


helpdesk management


generation of new leads



training & onboarding





workflow management




relationship management


membership management


content management


knowledge management


products & pricelist management






payment management


conversion management




sales document management

contract management



social media management

social media analytics

engaging on social media


lead qualification

lead qualification: behavioural


conference call management


pipeline management


lifetime value management






competitive intelligence


account management


customer feedback management


personalized marketing


sales call management

meeting management






rating and review management


billing and invoice management


discount management


loyalty management


promotion management



advocacy management


business development





trade show marketing


customer case management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Establish thought leadership

  • Improve ROI

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Grow market share

  • Launch new products

  • Improve digital and social presence

  • Improve brand engagement

  • Improve internal communications

  • Build brand awareness

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Improve internal communications

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Build brand awareness

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Grow market share

  • Launch new products

  • Increase customer life time value

  • Improve efficiency

  • See 10 more

Top Channels

Channels Used

  • text SMS

  • phone calls

  • e-mail

  • mobile

  • promotions

  • social media

  • offline

  • video

  • coupons

  • website

  • point of sale

  • Facebook

  • mass media

  • chat

  • trade shows

  • newsletter

  • on premises

  • mobile app

  • television

  • events

  • print media

  • magazine

  • radio

  • LinkedIn

  • causes and charity

  • user generated content

  • blogs

  • See 24 more
  • text SMS

  • phone calls

  • e-mail

  • mobile

  • promotions

  • social media

  • offline

  • video

  • coupons

  • website

  • point of sale

  • Facebook

  • mass media

  • chat

  • trade shows

  • newsletter

  • on premises

  • mobile app

  • television

  • events

  • print media

  • magazine

  • radio

  • LinkedIn

  • causes and charity

  • user generated content

  • blogs

  • See 24 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

medium

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medium

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Migration Risk

medium

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low

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Business Setting