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OutboundEngine vs ProCampaign®: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of OutboundEngine vs. ProCampaign® is based on a specific set of business needs and context. The comparison uses 5725 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing OutboundEngine and ProCampaign®

OutboundEngine, ProCampaign®, Maropost, VBOUT, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

OutboundEngine covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.

ProCampaign® focuses on Campaign Management with E-Mail, Loyalty Management, Engagement Management, Discount Management with Promotions, etc.

"If you're a small business owner looking for impressive marketing content to make you look good for a reasonable price, OutboundEngine is the company to work with. " - Fonda Hall

"For LLOYD, ProCampaign is a comprehensive e-mail marketing tool that can certainly keep up with the solutions of the "big players" on the market and also presents a vision of how to link the online world with stationary retail. " - Christin Susann Bugrahan

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo OutboundEngine

Focus area

OutboundEngine is better than ProCampaign® for

Software Failure Risk

  • low

logo ProCampaign®

Focus area

ProCampaign® is better than OutboundEngine for

Software Failure Risk

  • low

About

Marketing Automation platform to target new customers, build loyalty and close more business

A secure Customer Engagement system for individualized marketing campaigns and e-commerce activities

Financials

SERIES C

PRIVATE

Business Need

Total Processes
(we found evidences for)

77

71

Total Goals
(we found evidences for)

14

13

Top Processes

Evidences indicate better relative satisfaction


social media management

engaging on social media

scheduling post to social media

managing social media account

social media analytics


engagement management

engaging and following up


communication management

sending & publishing communications



content publishing

searching for content


contact list management


generation of new leads


social media marketing


campaign management

campaign analytics

campaign monitoring


rating and review management


training & onboarding





sales document management

contract management

proposal & quote management


helpdesk management


competitive intelligence




referral management


conversion management



knowledge management



conference call management



customer case management



loyalty management

customise loyalty program

identify target customers



customer feedback management



outbound marketing


advocacy management




lead qualification


promotion management


workflow management


lifetime value management


performance management



trade show marketing


products & pricelist management


discount management


personalized marketing


segmentation and targeting


relationship management





Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Improve consistency

  • Improve internal communications

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve digital and social presence

  • Improve brand engagement

  • Scale best practices

  • Improve efficiency

  • Improve ROI

  • See 10 more

Top Channels

Channels Used

  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more
  • promotions

  • e-mail

  • social media

  • coupons

  • website

  • Facebook

  • offline

  • text SMS

  • point of sale

  • mobile

  • user generated content

  • omnichannel

  • blogs

  • trade shows

  • Facebook page

  • newsletter

  • mobile app

  • phone calls

  • print media

  • events

  • video

  • newspaper

  • Twitter

  • magazine

  • Instagram

  • See 22 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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low

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting