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OutboundEngine vs Zapier: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of OutboundEngine vs. Zapier is based on a specific set of business needs and context. The comparison uses 19948 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing OutboundEngine and Zapier

OutboundEngine, Zapier, Maropost, VBOUT, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

OutboundEngine covers Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.

Zapier focuses on Workflow Management, Communication Management with E-Mail, Generation Of New Leads with Social Media, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo OutboundEngine

Focus area

OutboundEngine is better than Zapier for

Software Failure Risk

  • low

logo Zapier

Focus area

Zapier is better than OutboundEngine for

Software Failure Risk

  • medium

About

Marketing Automation platform to target new customers, build loyalty and close more business

Zapier | The easiest way to automate your work

Financials

SERIES C

SEED

Business Need

Total Processes
(we found evidences for)

77

132

Total Goals
(we found evidences for)

14

19

Top Processes

Evidences indicate better relative satisfaction


social media management

engaging on social media

scheduling post to social media

managing social media account

social media analytics


engagement management

engaging and following up


communication management

sending & publishing communications

tracking & monitoring communications



searching for content


contact list management

creating contact list


generation of new leads


social media marketing


campaign management

campaign analytics

campaign monitoring


rating and review management


training & onboarding





sales document management

contract management

proposal & quote management



competitive intelligence




referral management


conversion management



knowledge management



conference call management



customer case management



loyalty management

customise loyalty program



customer feedback management



outbound marketing


advocacy management






lead qualification

lead qualification: demographic

lead qualification: technographic


promotion management


workflow management


lifetime value management


calendar management


business development


account management



products & pricelist management


sales review & feedback


meeting management



sales call management

meeting management


relationship management




community building



create learning path


courses & assessment

create learning path


billing and invoice management



subscription management



discount management



follower management



personalized marketing



revenue cycle management



relationship marketing


database marketing


segmentation and targeting


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Improve consistency

  • Improve internal communications

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve internal communications

  • Improve ROI

  • Scale best practices

  • Enter new markets internationally or locally

  • Launch new products

  • Improve digital and social presence

  • Grow market share

  • Build brand awareness

  • Improve efficiency

  • Improve consistency

  • Increase customer life time value

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve visibility

  • Establish thought leadership

  • Improve navigation

  • See 16 more

Top Channels

Channels Used

  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more
  • e-mail

  • social media

  • Facebook

  • chat

  • Slack

  • website

  • phone calls

  • user generated content

  • blogs

  • text SMS

  • offline

  • LinkedIn

  • newsletter

  • promotions

  • Twitter

  • mobile

  • video

  • mobile app

  • Instagram

  • point of sale

  • Facebook page

  • trade shows

  • events

  • on premises

  • review sites

  • Amazon

  • mass media

  • coupons

  • Whatsapp

  • games

  • Pinterest

  • print media

  • magazine

  • causes and charity

  • G2crowd

  • omnichannel

  • Facebook at work

  • radio

  • display advertisement

  • Netflix

  • Skype

  • See 38 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting