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Compare PathFactory vs Skyword360

Failure Risk Guidance Security Report ?

Failure Risk for PathFactory medium Failure Risk for Skyword360 medium
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Comparison Summary

For PathFactory vs Skyword360 comparison, Our AI algorithm looked at 2826 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using PathFactory and Skyword360 to solve their respective business needs.

Pros and cons of PathFactory and Skyword360

PathFactory is more suited to businesses that require Engagement Management and Content Management where as Skyword360 is focused towards Content Management and Communication Management with User Generated Content .

Both PathFactory and Skyword360 are Content Marketing software, peers recommend PathFactory for generation of new leads where as Skyword360 is more known for content management and content publishing .

logo PathFactory

Focus area

PathFactory is better than Skyword360 for

Software Failure Risk

  • medium

logo Skyword360

Focus area

Skyword360 is better than PathFactory for

Software Failure Risk

  • medium

About

PathFactory powers Content Insight and Activation for B2B ...

Skyword Content Marketing Platform: Where Brands Connect with ...

Financials

SERIES B

PRIVATE

Business Need

Total Processes
(we found evidences for)

70

58

Total Goals
(we found evidences for)

12

11

Top Processes

Evidences indicate better relative satisfaction

engagement management

Read Reviews (187)

Read Reviews (27)

engaging and following up

Read Reviews (172)

Read Reviews (26)

content management

Read Reviews (151)

Read Reviews (252)

content tracking

Read Reviews (41)

Read Reviews (2)

content curation

Read Reviews (29)

Read Reviews (50)

content publishing

Read Reviews (24)

Read Reviews (28)

content sharing

Read Reviews (7)

Read Reviews (11)

searching for content

Read Reviews (5)

Read Reviews (14)

account management

Read Reviews (38)

Read Reviews (3)

generation of new leads

Read Reviews (29)

Read Reviews (9)

campaign management

Read Reviews (28)

Read Reviews (20)

campaign analytics

Read Reviews (2)

Read Reviews (0)

lead engagement

Read Reviews (20)

Read Reviews (0)

social media management

Read Reviews (11)

Read Reviews (16)

social media analytics

Read Reviews (10)

Read Reviews (1)

engaging on social media

Read Reviews (1)

Read Reviews (6)

sales document management

Read Reviews (11)

Read Reviews (7)

proposal & quote management

Read Reviews (3)

Read Reviews (0)

training & onboarding

Read Reviews (10)

Read Reviews (4)

communication management

Read Reviews (9)

Read Reviews (50)

sending & publishing communications

Read Reviews (7)

Read Reviews (50)

conversion management

Read Reviews (2)

Read Reviews (0)

lifetime value management

Read Reviews (2)

Read Reviews (0)

contact list management

Read Reviews (2)

Read Reviews (0)

rating and review management

Read Reviews (2)

Read Reviews (2)

knowledge management

Read Reviews (2)

Read Reviews (0)

lead qualification

Read Reviews (1)

Read Reviews (2)

lead qualification: technographic

Read Reviews (0)

Read Reviews (2)

customer feedback management

Read Reviews (1)

Read Reviews (2)

social media marketing

Read Reviews (1)

Read Reviews (7)

competitive intelligence

Read Reviews (0)

Read Reviews (7)

workflow management

Read Reviews (0)

Read Reviews (22)

calendar management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Enter new markets internationally or locally

  • Grow market share

  • Improve ROI

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve internal communications

  • Launch new products

  • Establish thought leadership

  • See 9 more

  • Acquire customers

  • Enhance customer relationships

  • Establish thought leadership

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Scale best practices

  • Improve brand engagement

  • Launch new products

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • See 8 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • website

  • promotions

  • video

  • LinkedIn

  • offline

  • phone calls

  • e-mail

  • on premises

  • Facebook

  • Twitter

  • causes and charity

  • mass media

  • print media

  • magazine

  • omnichannel

  • games

  • events

  • trade shows

  • Instagram

  • television

  • mobile

  • mobile app

  • newsletter

  • Pinterest

  • review sites

  • Amazon

  • display advertisement

  • chat

  • Snapchat

  • movies

  • See 30 more

  • social media

  • user generated content

  • blogs

  • website

  • promotions

  • video

  • LinkedIn

  • offline

  • phone calls

  • e-mail

  • on premises

  • Facebook

  • Twitter

  • causes and charity

  • mass media

  • print media

  • magazine

  • omnichannel

  • games

  • events

  • trade shows

  • Instagram

  • television

  • mobile

  • mobile app

  • newsletter

  • Pinterest

  • review sites

  • Amazon

  • display advertisement

  • chat

  • Snapchat

  • movies

  • See 30 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting