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PayPal Zettle vs Square for Retail: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of PayPal Zettle vs. Square for Retail is based on a specific set of business needs and context. The comparison uses 1321 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing PayPal Zettle and Square for Retail

PayPal Zettle, and Square for Retail belong to a category of solutions that help POS. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

PayPal Zettle covers Competitive Intelligence, Engagement Management, Social Media Management, Helpdesk Management, etc.

Square for Retail focuses on Communication Management with E-Mail, Helpdesk Management with Phone Calls, Loyalty Management, Trade Show Marketing with Offline, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo PayPal Zettle

Focus area

Software Failure Risk

  • medium

logo Square for Retail

Focus area

Software Failure Risk

  • medium

About

Tools to build your business

Best iPad Point of Sale for Retail | Square - squareup.com

Financials

M&A

PRIVATE

Business Need

Total Processes
(we found evidences for)

20

44

Total Goals
(we found evidences for)

4

4

Top Processes

Evidences indicate better relative satisfaction


competitive intelligence


engagement management

engaging and following up


social media management

social media analytics


helpdesk management


payment management


sales document management

contract management


lead qualification


training & onboarding



contact list management


products & pricelist management


sending & publishing communications


communication management

sending & publishing communications


customise loyalty program


loyalty management

customise loyalty program


trade show marketing


relationship management


discount management


promotion management


campaign management



category management


customer feedback management


billing and invoice management


lifetime value management



Top Goals

Goals Achieved

  • Launch new products

  • Increase sales & revenue

  • Enhance customer relationships

  • Acquire customers

  • See 1 more
  • Enhance customer relationships

  • Increase sales & revenue

  • Acquire customers

  • Improve visibility

  • See 1 more

Top Channels

Channels Used

  • offline

  • e-mail

  • point of sale

  • phone calls

  • promotions

  • trade shows

  • website

  • coupons

  • social media

  • text SMS

  • video

  • events

  • on premises

  • Instagram

  • See 11 more
  • offline

  • e-mail

  • point of sale

  • phone calls

  • promotions

  • trade shows

  • website

  • coupons

  • social media

  • text SMS

  • video

  • events

  • on premises

  • Instagram

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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low

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Business Setting