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Popular Pays vs Traackr: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Popular Pays vs. Traackr is based on a specific set of business needs and context. The comparison uses 1359 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Popular Pays and Traackr

Popular Pays, and Traackr belong to a category of solutions that help Influencer Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Popular Pays covers Collaboration with Social Media, Content Management, Influencer Marketing, Advertisement with Social Media, etc.

Traackr focuses on Influencer Marketing, Campaign Management, Engagement Management with Social Media, Influencer Management, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Popular Pays

Focus area

Software Failure Risk

  • medium

logo Traackr

Focus area

Traackr is better than Popular Pays for

Software Failure Risk

  • medium

About

Popular Pays: Create Content Worth Sharing

Traackr I Best-in-Class Influencer Marketing Platform

Financials

SERIES D

SERIES B

Business Need

Total Processes
(we found evidences for)

28

58

Total Goals
(we found evidences for)

3

14

Top Processes

Evidences indicate better relative satisfaction



content publishing

searching for content


influencer marketing


engagement management

engaging and following up



social media management

social media analytics


relationship management


workflow management


campaign management



influencer management


sales document management

contract management


training & onboarding


communication management


social media marketing


competitive intelligence


account management


international marketing


relationship marketing



performance management



touchpoint management


channel management


Top Goals

Goals Achieved

  • Build brand awareness

  • Launch new products

  • Improve brand engagement

  • Improve ROI

  • Build brand awareness

  • Improve brand engagement

  • Grow market share

  • Acquire customers

  • Enter new markets internationally or locally

  • Establish thought leadership

  • Launch new products

  • Enhance customer relationships

  • Scale best practices

  • Improve efficiency

  • Improve digital and social presence

  • Improve visibility

  • Increase sales & revenue

  • See 11 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • website

  • Instagram

  • Twitter

  • LinkedIn

  • offline

  • newsletter

  • promotions

  • e-mail

  • Pinterest

  • Facebook

  • on premises

  • video

  • phone calls

  • mobile

  • chat

  • mass media

  • events

  • trade shows

  • support groups

  • television

  • coupons

  • See 21 more
  • social media

  • user generated content

  • blogs

  • website

  • Instagram

  • Twitter

  • LinkedIn

  • offline

  • newsletter

  • promotions

  • e-mail

  • Pinterest

  • Facebook

  • on premises

  • video

  • phone calls

  • mobile

  • chat

  • mass media

  • events

  • trade shows

  • support groups

  • television

  • coupons

  • See 21 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

No Data

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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low

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Migration Risk

No Data

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medium

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Business Setting