Qualtrics vs. Qualtrics Customer Experience: Comparing Best Customer Feedback Management Solutions 2025

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Most deployed common Use Cases for Qualtrics and Qualtrics Customer Experience

How does Qualtrics and Qualtrics Customer Experience address your Customer Feedback Management Challenges?

Qualtrics and Qualtrics Customer Experience both gather customer feedback through surveys. Qualtrics excels in creating surveys for customer satisfaction and employee engagement. Qualtrics Customer Experience focuses on streamlining customer experience surveys, offering features like NPS tracking and social media sharing. Qualtrics provides more comprehensive support for survey building and distribution, while Qualtrics Customer Experience focuses on automating survey processes and integrating with other tools. Both tools have limitations in managing employee surveys and addressing cultural nuances in global scoring.

"...To illustrate, I am able to incorporate my clients color schemes and logos for their customer database surveys which leads to greater trust in the survey and incrementally more completed surveys...." Peer review by Erika Meeske, Vice President, The Innovation Group

"...It is very easy to use and customise; company listens to customer feedback in terms of features and capabilities; it gets the job done. ...." Peer review by Veronica H., Evaluation manager, Education

Why is Qualtrics and Qualtrics Customer Experience the best choice for Engagement Management?

Qualtrics and Qualtrics Customer Experience both support engagement management by providing tools to collect and analyze feedback. Qualtrics focuses on employee engagement, enabling companies to gather insights on employee sentiment and performance. Qualtrics Customer Experience primarily focuses on customer engagement, assisting organizations in understanding customer interactions and predicting purchase behavior. However, both tools can be used for creating employee engagement surveys and tracking customer interactions. A limitation of both tools is the potential for changes in account representatives without notice.

"...With Qualtrics we ve been able to achieve improved audience and market understanding, improve our rapid research capability, and help our clients increase their employee engagement, customer satisfaction, loyalty and advocacy...." Peer review by Bianca Martinez, Consultant, Dun & Bradstreet

"...It's very easy to engage employees, and the contingent questions make the surveys feel customized and efficient...." Peer review by Administrator

How does Qualtrics and Qualtrics Customer Experience address your Helpdesk Management Challenges?

Qualtrics and Qualtrics Customer Experience both offer helpful customer support via phone, email, and online resources. Qualtrics highlights its self-service options and user-friendly interface, while Qualtrics Customer Experience emphasizes its knowledgeable agents and proactive support. However, both systems have limitations in their online help resources, sometimes requiring users to contact customer support more frequently than desired.

"...If you need power, ease of use, low price, easy data reporting, professional helpdesk staff...." Peer review by D SKye Hodges, Computer Software

"...Their customer support is very helpful and helped me through my problems every time or refereed me to their online community which was very informative. ...." Peer review by Taylor C., Assistant Director , Education

How can Qualtrics and Qualtrics Customer Experience optimize your Market Research Workflow?

Qualtrics and Qualtrics Customer Experience both serve market research needs. Qualtrics provides advanced features for creating intricate surveys, while Qualtrics Customer Experience offers pre-made solutions for faster customer surveys. Qualtrics focuses on academic and marketing research, while Qualtrics Customer Experience emphasizes customer experience improvement. Both tools are widely used by researchers and organizations for data collection and analysis.

"...Our main use of it is customer and market research...." Peer review by Analyst in Marketing

"...It is standard survey tool for market research firms and universities where the aim to collect data using an interactive yet ease to use platform...." Peer review by Prathamesh M., Team lead manager, Retail

Qualtrics in Action: Unique Use Cases

How does Qualtrics facilitate Training & Onboarding?

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