Comparison Summary
Introducing Reltio and Lexer CDP
Reltio, Lexer CDP, Amperity Customer Data Management, Treasure Data, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Reltio covers Customer Engagement, Segmentation And Targeting, Customer Experience Management, Enrichment Of Customer Profiles with Social Media, etc.
Lexer CDP focuses on Lifetime Value Management, Engagement Management with E-Mail, Loyalty Management with E-Mail, Segmentation And Targeting, etc.
"At AstraZeneca, we're accelerating innovation to deliver life changing medicines and personalized experiences, while respecting communication preferences and privacy compliance. We're in the final year of a 3-year transformation to master, track and... optimize the use of customer data throughout the organization. We're replacing 67 legacy master data management systems with 3 interlinked regional hubs in Europe, APAC and the US. " - Joanna Walker
"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
About
Customer Data Platform to Power Connected Customer Experiences
Customer Data Platform that helps brands and retailers genuinely understand their customers
Financials
SERIES D
SERIES B
Business Need
Total Processes
(we found evidences for)
43
31
Total Goals
(we found evidences for)
10
9
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Increase customer life time value
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Increase sales & revenue
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Enhance customer relationships
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Launch new products
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Grow market share
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Improve ROI
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Improve digital and social presence
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Acquire customers
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Establish thought leadership
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Improve consistency
- See 7 more
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Acquire customers
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Increase customer life time value
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Increase sales & revenue
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Enhance customer relationships
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Improve ROI
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Enter new markets internationally or locally
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Improve brand engagement
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Increase average basket value
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Improve efficiency
- See 6 more
Top Channels
Channels Used
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
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e-mail
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mobile
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social media
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Facebook
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offline
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on premises
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promotions
- See 4 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
