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Reltio vs Lexer CDP: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Reltio vs. Lexer CDP is based on a specific set of business needs and context. The comparison uses 2009 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Reltio and Lexer CDP

Reltio, Lexer CDP, Amperity Customer Data Management, Treasure Data, etc., belong to a category of solutions that help Customer Data Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Reltio covers Customer Engagement, Segmentation And Targeting, Customer Experience Management, Enrichment Of Customer Profiles with Social Media, etc.

Lexer CDP focuses on Lifetime Value Management, Engagement Management with E-Mail, Loyalty Management with E-Mail, Segmentation And Targeting, etc.

"Reltio Connected Customer 360 gives us capabilities to fuel the experiences of the future at Hyperion X with the data that matters most to our business. It gives us the business agility, enterprise scale, and the insight-ready data we need for big i...deas so we can compete effectively " - Miguel Baptista

"It is the simplest integration I’ve ever done in over 10 years of experience. When you balance the cost, ease of integration, and ease for the end-user, I think Lexer is an excellent choice. " - Matt Smith

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Reltio

Focus area

Reltio is better than Lexer CDP for

Software Failure Risk

  • low

logo Lexer CDP

Focus area

Lexer CDP is better than Reltio for

Software Failure Risk

  • medium

About

Customer Data Platform to Power Connected Customer Experiences

Customer Data Platform that helps brands and retailers genuinely understand their customers

Financials

SERIES D

SERIES B

Business Need

Total Processes
(we found evidences for)

43

31

Total Goals
(we found evidences for)

10

9

Top Processes

Evidences indicate better relative satisfaction


engagement management


segmentation and targeting


customer case management


workflow management


lead qualification

lead qualification: technographic


sales document management

contract management


training & onboarding



communication management


lifetime value management



loyalty management

identify target customers


account management


customer feedback management



products & pricelist management


relationship management


contact list management




campaign management





Top Goals

Goals Achieved

  • Increase customer life time value

  • Increase sales & revenue

  • Enhance customer relationships

  • Launch new products

  • Grow market share

  • Improve ROI

  • Improve digital and social presence

  • Acquire customers

  • Establish thought leadership

  • Improve consistency

  • See 7 more
  • Acquire customers

  • Increase customer life time value

  • Increase sales & revenue

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Increase average basket value

  • Improve efficiency

  • See 6 more

Top Channels

Channels Used

  • e-mail

  • mobile

  • social media

  • Facebook

  • offline

  • on premises

  • promotions

  • See 4 more
  • e-mail

  • mobile

  • social media

  • Facebook

  • offline

  • on premises

  • promotions

  • See 4 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

low

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medium

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Business Setting