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Reltio vs Zymplify: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Reltio vs. Zymplify is based on a specific set of business needs and context. The comparison uses 2797 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Reltio and Zymplify

Reltio, Amperity Customer Data Management, Treasure Data, etc., belong to a category of solutions that help Customer Data Platform, whereas Zymplify, emfluence Marketing Platform, itracMarketer Platform, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Reltio covers Customer Engagement, Segmentation And Targeting, Customer Experience Management, Enrichment Of Customer Profiles with Social Media, etc.

Zymplify focuses on Social Media Management with Social Media, Digital Marketing, Generation Of New Leads with Website, Engagement Management, etc.

"A key to CarMax’s strategy is to deliver omnichannel connected customer experiences, which requires a strong data foundation and customer experience processes working in concert. In an environment where we have so many different sources of data to l...everage, it was critical that we had a single source of truth across the enterprise for Customer 360 and Vehicle 360 information that can be shared across all of our functions. Now that we have a multi-domain master data management (MDM) platform which delivers data in real-time, at scale, we’re able to provide connected customer experiences across all touchpoints. We’ve also been able to pivot quickly to meet the changing needs of our customers during the pandemic by offering new services like curbside pickup. " - Gautam Puranik

"We would absolutely recommend Zymplify and have done so to many of our fellow professionals in recruitment. " - Lauren Kearney

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Reltio

Focus area

Reltio is better than Zymplify for

Software Failure Risk

  • low

logo Zymplify

Focus area

Zymplify is better than Reltio for

Software Failure Risk

  • medium

About

Customer Data Platform to Power Connected Customer Experiences

Sales & Marketing Automation Software to accelerate business revenue

Financials

SERIES D

Business Need

Total Processes
(we found evidences for)

43

68

Total Goals
(we found evidences for)

10

10

Top Processes

Evidences indicate better relative satisfaction


engagement management


segmentation and targeting


customer case management


workflow management


lead qualification: technographic


sales document management

contract management

proposal & quote management


training & onboarding



communication management

sending & publishing communications


lifetime value management



loyalty management

identify target customers


account management


customer feedback management



products & pricelist management


relationship management


contact list management




campaign management



scheduling post to social media


engaging on social media


social media analytics


monitoring social media


social media management

scheduling post to social media

engaging on social media

social media analytics

monitoring social media


generation of new leads



content management




social media marketing



helpdesk management



performance management





discount management


promotion management


conversion management


Top Goals

Goals Achieved

  • Increase customer life time value

  • Increase sales & revenue

  • Enhance customer relationships

  • Launch new products

  • Grow market share

  • Improve ROI

  • Improve digital and social presence

  • Acquire customers

  • Establish thought leadership

  • Improve consistency

  • See 7 more
  • Acquire customers

  • Improve ROI

  • Increase sales & revenue

  • Grow market share

  • Build brand awareness

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Establish thought leadership

  • Improve efficiency

  • See 7 more

Top Channels

Channels Used

  • social media

  • e-mail

  • website

  • offline

  • text SMS

  • mobile

  • video

  • point of sale

  • omnichannel

  • mobile app

  • user generated content

  • blogs

  • Facebook

  • phone calls

  • causes and charity

  • Twitter

  • LinkedIn

  • promotions

  • trade shows

  • newsletter

  • Instagram

  • See 18 more
  • social media

  • e-mail

  • website

  • offline

  • text SMS

  • mobile

  • video

  • point of sale

  • omnichannel

  • mobile app

  • user generated content

  • blogs

  • Facebook

  • phone calls

  • causes and charity

  • Twitter

  • LinkedIn

  • promotions

  • trade shows

  • newsletter

  • Instagram

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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low

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Migration Risk

low

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medium

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Business Setting