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Sensor Tower vs OutboundEngine: 2024 Ultimate Comparison Guide

Failure Risk Guidance Security Report ?

Failure Risk for Sensor Tower high Failure Risk for OutboundEngine low
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Comparison Summary

This comparison report of Sensor Tower vs. OutboundEngine is based on a specific set of business needs and context. The comparison uses 8793 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sensor Tower and OutboundEngine

Sensor Tower, App Annie Intelligence, Asodesk, etc., belong to a category of solutions that help Mobile Marketing, whereas OutboundEngine, Maropost, VBOUT, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sensor Tower covers Communication Management with Offline, Advertisement with Offline, Social Media Management with Mobile, Market Research with Mobile, etc.

OutboundEngine focuses on Social Media Management with Social Media, Engagement Management with Social Media, Communication Management with E-Mail, Content Management with Social Media, etc.

"The perfect balance of data and account management makes Sensor Tower a valued analytics partner for Takeaway.com. " - Soyinka Majumder

"Top-of-mind marketing won't change your business overnight. But when you do the legwork too, OutboundEngine more than pays for itself. " - Harrison Doezema

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sensor Tower

Focus area

Software Failure Risk

  • high

logo OutboundEngine

Focus area

OutboundEngine is better than Sensor Tower for

Software Failure Risk

  • low

About

Market-Leading Digital & Mobile Intelligence to Monitor App's Marketplace Performance

Marketing Automation platform to target new customers, build loyalty and close more business

Financials

PRIVATE

SERIES C

Business Need

Total Processes
(we found evidences for)

43

77

Total Goals
(we found evidences for)

10

14

Top Processes

Evidences indicate better relative satisfaction

communication management

Read Reviews (135)

Read Reviews (199)

sending & publishing communications

Read Reviews (135)

Read Reviews (198)

advertisement

Read Reviews (30)

Read Reviews (128)

social media management

Read Reviews (20)

Read Reviews (303)

social media analytics

Read Reviews (16)

Read Reviews (5)

scheduling post to social media

Read Reviews (1)

Read Reviews (133)

engaging on social media

Read Reviews (1)

Read Reviews (142)

engagement management

Read Reviews (11)

Read Reviews (267)

engaging and following up

Read Reviews (8)

Read Reviews (254)

forecasting

Read Reviews (10)

Read Reviews (0)

market research

Read Reviews (9)

Read Reviews (2)

lead qualification

Read Reviews (5)

Read Reviews (1)

generation of new leads

Read Reviews (4)

Read Reviews (67)

influencer marketing

Read Reviews (4)

Read Reviews (0)

international marketing

Read Reviews (3)

Read Reviews (0)

sales document management

Read Reviews (3)

Read Reviews (12)

contract management

Read Reviews (2)

Read Reviews (6)

proposal & quote management

Read Reviews (0)

Read Reviews (3)

revenue cycle management

Read Reviews (3)

Read Reviews (0)

trade show marketing

Read Reviews (3)

Read Reviews (1)

account management

Read Reviews (2)

Read Reviews (1)

helpdesk management

Read Reviews (1)

Read Reviews (10)

contact list management

Read Reviews (1)

Read Reviews (99)

competitive intelligence

Read Reviews (1)

Read Reviews (9)

content management

Read Reviews (1)

Read Reviews (125)

content sharing

Read Reviews (1)

Read Reviews (14)

campaign management

Read Reviews (0)

Read Reviews (54)

referral management

Read Reviews (0)

Read Reviews (7)

training & onboarding

Read Reviews (0)

Read Reviews (28)

social media marketing

Read Reviews (0)

Read Reviews (57)

rating and review management

Read Reviews (0)

Read Reviews (40)

conversion management

Read Reviews (0)

Read Reviews (6)

knowledge management

Read Reviews (0)

Read Reviews (4)

conference call management

Read Reviews (0)

Read Reviews (3)

customer case management

Read Reviews (0)

Read Reviews (3)

customise loyalty program

Read Reviews (0)

Read Reviews (2)

loyalty management

Read Reviews (0)

Read Reviews (2)

customise loyalty program

Read Reviews (0)

Read Reviews (2)

customer feedback management

Read Reviews (0)

Read Reviews (2)

outbound marketing

Read Reviews (0)

Read Reviews (2)

advocacy management

Read Reviews (0)

Read Reviews (2)

SeealllessActivities

Top Goals

Goals Achieved

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Increase customer life time value

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • See 7 more

  • Acquire customers

  • Enhance customer relationships

  • Improve digital and social presence

  • Scale best practices

  • Build brand awareness

  • Improve ROI

  • Grow market share

  • Improve brand engagement

  • Enter new markets internationally or locally

  • Launch new products

  • Establish thought leadership

  • Increase sales & revenue

  • Improve consistency

  • Improve internal communications

  • See 11 more

Top Channels

Channels Used

  • social media

  • e-mail

  • newsletter

  • website

  • Facebook

  • mobile

  • phone calls

  • Instagram

  • offline

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • point of sale

  • promotions

  • Twitter

  • Facebook page

  • chat

  • print media

  • on premises

  • review sites

  • mass media

  • television

  • magazine

  • newspaper

  • events

  • trade shows

  • coupons

  • Yelp

  • text SMS

  • Facebook at work

  • video

  • See 29 more

  • social media

  • e-mail

  • newsletter

  • website

  • Facebook

  • mobile

  • phone calls

  • Instagram

  • offline

  • LinkedIn

  • mobile app

  • user generated content

  • blogs

  • point of sale

  • promotions

  • Twitter

  • Facebook page

  • chat

  • print media

  • on premises

  • review sites

  • mass media

  • television

  • magazine

  • newspaper

  • events

  • trade shows

  • coupons

  • Yelp

  • text SMS

  • Facebook at work

  • video

  • See 29 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

high

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medium

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Integration Risk

low

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low

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Migration Risk

high

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low

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IT and Other Capabilities

  • Low
  • Medium
  • High

Business Setting