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Sensor Tower vs Upland Mobile Messaging: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Sensor Tower vs. Upland Mobile Messaging is based on a specific set of business needs and context. The comparison uses 5295 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Sensor Tower and Upland Mobile Messaging

Sensor Tower, Upland Mobile Messaging, App Annie Intelligence, Asodesk, etc., belong to a category of solutions that help Mobile Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Sensor Tower covers Communication Management with Offline, Advertisement with Offline, Social Media Management with Mobile, Market Research with Mobile, etc.

Upland Mobile Messaging focuses on Engagement Management with Text SMS, Helpdesk Management, Customer Feedback Management, Viral Marketing with Social Media, etc.

"Sensor Tower has been a great partner to help understand the mobile landscape, scale our marketing, and direct our product strategy. " - Jonas Junger

"Thanks to Upland’s airtight compliance, integration with FanUp’s specialty software, and ability to handle high volume engagement, we can meet the needs of any client. " - Ryan Rickert

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Sensor Tower

Focus area

Sensor Tower is better than Upland Mobile Messaging for

Software Failure Risk

  • high

logo Upland Mobile Messaging

Focus area

Upland Mobile Messaging is better than Sensor Tower for

Software Failure Risk

  • medium

About

Market-Leading Digital & Mobile Intelligence to Monitor App's Marketplace Performance

Mobile Messaging Software built to drive engagement.

Age

2010

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

43

19

Total Goals
(we found evidences for)

10

5

Top Processes

Evidences indicate better relative satisfaction


communication management

sending & publishing communications



social media management

social media analytics


engagement management

engaging and following up






lead qualification


generation of new leads


influencer marketing


international marketing


sales document management

contract management


revenue cycle management


trade show marketing


account management


helpdesk management


customer feedback management



Top Goals

Goals Achieved

  • Increase sales & revenue

  • Grow market share

  • Enter new markets internationally or locally

  • Acquire customers

  • Build brand awareness

  • Enhance customer relationships

  • Increase customer life time value

  • Launch new products

  • Improve ROI

  • Improve internal communications

  • See 7 more
  • Acquire customers

  • Improve brand engagement

  • Enhance customer relationships

  • Grow market share

  • Improve ROI

  • See 2 more

Top Channels

Channels Used

  • text SMS

  • e-mail

  • mobile

  • social media

  • promotions

  • offline

  • point of sale

  • causes and charity

  • See 5 more
  • text SMS

  • e-mail

  • mobile

  • social media

  • promotions

  • offline

  • point of sale

  • causes and charity

  • See 5 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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medium

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Security & Privacy Risk

high

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medium

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Integration Risk

low

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medium

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Migration Risk

high

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medium

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Business Setting