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Shopify Collabs vs BrandBacker Platform: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Shopify Collabs vs. BrandBacker Platform is based on a specific set of business needs and context. The comparison uses 554 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Shopify Collabs and BrandBacker Platform

Shopify Collabs, and BrandBacker Platform belong to a category of solutions that help Influencer Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Shopify Collabs covers Influencer Marketing, Social Media Management with Social Media, Campaign Management with Social Media, Engagement Management with Social Media, etc.

BrandBacker Platform focuses on Engagement Management with Social Media, Content Management with Social Media, Social Media Management with Social Media, Communication Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Shopify Collabs

Focus area

Software Failure Risk

  • medium

logo BrandBacker Platform

Focus area

BrandBacker Platform is better than Shopify Collabs for

Software Failure Risk

  • medium

About

Influencer marketing software built right into Shopify

BrandBacker - Build Your Brand Through Influencers

Age

2004

Financials

SERIES C

SEED

Business Need

Total Processes
(we found evidences for)

35

26

Total Goals
(we found evidences for)

6

6

Top Processes

Evidences indicate better relative satisfaction


influencer marketing


campaign management

campaign analytics

campaign monitoring


social media management

social media analytics

managing social media account

engaging on social media


engagement management

engaging and following up


workflow management


competitive intelligence


influencer management





relationship management


lead qualification

lead qualification: demographic


customer feedback management


segmentation and targeting


content management


communication management


Top Goals

Goals Achieved

  • Improve ROI

  • Enter new markets internationally or locally

  • Increase sales & revenue

  • Establish thought leadership

  • Acquire customers

  • Launch new products

  • See 3 more
  • Build brand awareness

  • Improve brand engagement

  • Launch new products

  • Acquire customers

  • Grow market share

  • Establish thought leadership

  • See 3 more

Top Channels

Channels Used

  • social media

  • user generated content

  • blogs

  • promotions

  • website

  • video

  • e-mail

  • newsletter

  • review sites

  • Amazon

  • See 7 more
  • social media

  • user generated content

  • blogs

  • promotions

  • website

  • video

  • e-mail

  • newsletter

  • review sites

  • Amazon

  • See 7 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

No Data

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medium

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Integration Risk

medium

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No Data

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Migration Risk

medium

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medium

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Business Setting