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SmartrMail vs Metrilo: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of SmartrMail vs. Metrilo is based on a specific set of business needs and context. The comparison uses 1435 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing SmartrMail and Metrilo

SmartrMail, FireDrum Email Marketing, Remarkety Ecommerce Site, etc., belong to a category of solutions that help Email Marketing, whereas Metrilo, Spotler, TargetBay, etc., belong to a category of solutions that help E-Commerce Software. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

SmartrMail covers Engagement Management with E-Mail, Communication Management with E-Mail, Cross Selling with E-Mail, Campaign Management with E-Mail, etc.

Metrilo focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Social Media Management with E-Mail, Channel Marketing, etc.

"The ecommerce toy industry is very competitive and only retailers that offer a personalized shopping experience succeed. " - Purple Turtle Toys

"I love the clarity of information, it's a breath of fresh air in the analytics world. " - Spencer W

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo SmartrMail

Focus area

Software Failure Risk

  • low

logo Metrilo

Focus area

Software Failure Risk

  • medium

About

SmartrMail | Send better email in less time. SmartrMail is the easiest way to send emails that delight your customers and get more sales

Metrilo: Ready-to-use growth platform for ecommerce brands

Age

2014

Financials

PRIVATE

SEED

Business Need

Total Processes
(we found evidences for)

36

50

Total Goals
(we found evidences for)

9

10

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up


communication management

sending & publishing communications



campaign management

campaign monitoring


workflow management


contact list management


social media management

social media analytics


competitive intelligence


loyalty management

identify target customers



personalized marketing


generation of new leads


helpdesk management




products & pricelist management


rating and review management



lifetime value management




segmentation and targeting


customer feedback management


social media marketing



Top Goals

Goals Achieved

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Enter new markets internationally or locally

  • Acquire customers

  • Enhance customer relationships

  • Grow market share

  • Increase customer life time value

  • Improve brand engagement

  • See 6 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Increase customer life time value

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve internal communications

  • Improve ROI

  • Improve brand engagement

  • See 7 more

Top Channels

Channels Used

  • e-mail

  • promotions

  • user generated content

  • blogs

  • social media

  • website

  • offline

  • point of sale

  • coupons

  • phone calls

  • newsletter

  • See 8 more
  • e-mail

  • promotions

  • user generated content

  • blogs

  • social media

  • website

  • offline

  • point of sale

  • coupons

  • phone calls

  • newsletter

  • See 8 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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No Data

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

low

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medium

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Business Setting