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Store Locator Platforms vs Google My Business: 2025 Ultimate Comparison Guide

Comparison Summary

This comparison report of Store Locator Platforms vs. Google My Business is based on a specific set of business needs and context. The comparison uses 7763 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Store Locator Platforms and Google My Business

Store Locator Platforms, and Google My Business belong to a category of solutions that help Local Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Store Locator Platforms covers Training & Onboarding, Knowledge Management with Offline, Engagement Management, Lead Qualification, etc.

Google My Business focuses on Advertisement with Social Media, Rating And Review Management with Website, Engagement Management, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Store Locator Platforms

Focus area

Software Failure Risk

  • medium

logo Google My Business

Focus area

Google My Business is better than Store Locator Platforms for

Software Failure Risk

  • medium

About

Storemapper | Store Locator Platforms

Google My Business – Drive Customer Engagement on Google

Financials

PRIVATE

SERIES A

Business Need

Total Processes
(we found evidences for)

11

108

Total Goals
(we found evidences for)

1

18

Top Processes

Evidences indicate better relative satisfaction


knowledge management


training & onboarding


engagement management

engaging and following up


lead qualification



contact list management



generation of new leads



rating and review management


engaging on social media


scheduling post to social media


social media analytics


managing social media account


monitoring social media


social media management

engaging on social media

scheduling post to social media

social media analytics

managing social media account

monitoring social media


sending & publishing communications


tracking & monitoring communications


communication management

sending & publishing communications

tracking & monitoring communications


content publishing




searching for content


content management

content publishing

searching for content



helpdesk management



call transcription




sales call management

call transcription


competitive intelligence


proposal & quote management


contract management



sales document management

proposal & quote management

contract management


reputation management



measuring customer satisfaction


customer feedback management

measuring customer satisfaction


products & pricelist management


social media marketing


identify target customers


loyalty management

identify target customers


campaign management


lifetime value management


category management


promotion management



conversion management





sales review & feedback




create learning path


courses & assessment

create learning path



opportunity management



workflow management


business development


trade show marketing



segmentation and targeting


Top Goals

Goals Achieved

  • Acquire customers

  • Acquire customers

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • Build brand awareness

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Improve ROI

  • Improve efficiency

  • Improve brand engagement

  • Improve stakeholder relations

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • Improve internal communications

  • Reduce bounce

  • See 15 more

Top Channels

Channels Used

  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more
  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

No Data

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low

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Security & Privacy Risk

medium

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high

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Integration Risk

low

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low

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Migration Risk

medium

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medium

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Business Setting